Sean Kim

Duke | Building @Tryscouty

[Sean Kim @SeanKim436]

Today we launch Grok Bot for creator delivery

Just give @tryscouty your campaign brief

Scouty delivers vetted, signed, and ready-to-go creators perfect for your campaign

All in iMessage

Reply “Scouty” or DM me to text Scouty for free

[Sean Kim @SeanKim436]

@barnamarczali That’s very clever wording 😂

[Sean Kim @SeanKim436]

@arthurparkk_ What even is jev anymore..

[Sean Kim @SeanKim436]

@arthurparkk_ Soon full end to end management?

[Sean Kim @SeanKim436]

Is this the first ever full end to end creator sourcing service?

[Scouty @TryScouty]

We built Jev for running viral creator campaigns

[Sean Kim @SeanKim436]

@barnamarczali Yeah it’s mainly for UGC we have really cracked creators in our club

[Sean Kim @SeanKim436]

@TryScouty Jev for guaranteed virality???

[Sean Kim @SeanKim436]

@TryScouty Scouty chill….

[Sean Kim @SeanKim436]

@TryScouty Human

[Sean Kim @SeanKim436]

@arthurparkk_ What ru building Arthur park?

[Sean Kim @SeanKim436]

@arthurparkk_ @TryScouty He’s bad

[Sean Kim @SeanKim436]

If you say your startup service is for everyone in “___ industry” it is probably for nobody

I learned this from failing and building a number of projects in the past few years

That's why for @tryscouty we started off as specific as possible

→ Sourcing signed ready to go creators specialized in tech canvas UGC for consumer startups

We told ourselves we would become the best in this very specific task before we do anything else

That's how we were able to partner and work with 30+ startups doing just this one thing

So start specific

Get really good at that one thing

That’s the only way a small brokie startup can enter a market meaningfully

[Sean Kim @SeanKim436]

@barnamarczali @TryScouty 🙌🙌🙌

[Sean Kim @SeanKim436]

@maazinsf Hey Maaz let’s connect!

[Theresa Yung @TheresaaYungg]

i’m 43. i know, doesn’t look like it cuz i’m asian.

first time CMO growing @scout (plz help), based in NYC.

into UGC marketing, series A founders, and how to become an ABG tutorials.

looking to connect with founders who view showering as an inefficiency to burn rate, strava larpers, or any philosophical substack readers on here!

[Sean Kim @SeanKim436]

@TheresaaYungg damn what are these 43 yr olds on these days

[Sean Kim @SeanKim436]

@barnamarczali What am I seeing rn 😂

[Sean Kim @SeanKim436]

@barnamarczali Biggest growth hack in the market

[Sean Kim @SeanKim436]

Here is the exact breakdown of how the Sydney Sweeney ad was used to generate a virality loop

It wasn't just simple rage bait

1. They turned a boring product claim into a meme and into an existing controversy

“Novig is just sports”

She repeats it over and over in the most absurd visual possible

Now people can quote the line, joke about it, and still understand exactly what Novig does

2. It was built to travel even without context

You do not need sound, product knowledge, or even the full ad to have a reaction on the video

One screenshot tells the whole story (Sydney nearly naked with footballs and basketballs covering her)

That makes it perfect for reposts, reaction videos, news articles, and group chats. Pushing distribution passively

3. It triggered response content, not just comments

The real distribution came days after the ad dropped

That turned one ad into a much bigger conversation that Novig could never have paid for.

The lesson here is not just make people mad or hire Sydney Sweeny for your launch (although if you can afford it go ahead)

It’s that the safest marketing is usually invisible

The best viral campaigns make people feel like they have to say something about them

If you’re building in growth or obsessed with why things go viral, let’s connect

[Sean Kim @SeanKim436]

@brandonbao You can just go on the link in my bio and try as a creator or a brand

[Sean Kim @SeanKim436]

The WORST job in 2026 is cold DMing for marketing

Still sending 200 cold DMs to launch one growth campaign is crazy

We spent months doing it ourselves...

So we finally built the tool that we wish we always had

[Scouty @TryScouty]

Introducing GPT Astra for Marketing.

Text me what you want.

I source from 1000+ personally vetted creators and onboard them for you until they post their first video.

Stop chasing creators.

Now it’s 1 text.

[Sean Kim @SeanKim436]

@aryansawhney17 @TryScouty thanks so much Aryan! lot more to do

[Sean Kim @SeanKim436]

Today we launch Grok Bot for creator delivery

Just give @tryscouty your campaign brief

Scouty delivers vetted, signed, and ready-to-go creators perfect for your campaign

All in iMessage

Reply “Scouty” or DM me to text Scouty for free