Selkie Collection

Business and communications strategy, media training and talent coaching. By @madam_selkie. Do the work. Climb higher.

[Selkie @madam_selkie]

Reserves open today at 8pm BST Public mint tomorrow at 3pm BST

$15 / ~0.0069 ETH
9,600 pieces

Browse the whole space in the visualiser: https://t.co/e1HftsNNVB

Tell me which one catches your eye.

End of thread 🔚

[Selkie @madam_selkie]

Every piece is rendered entirely on chain.

The contract stores nothing per token.

The algorithm runs from contract bytecode in your browser, every time you open the NFT.

No IPFS, no CDN, no off-chain dependency.

↓

[Selkie @madam_selkie]

I’ve always been fascinated by maths and have a stubborn belief that it explains the physical world in ways most people never get to see.

Eigenfolds is my attempt to make some of that visible.

This is my first, and long-overdue, generative art collection.

↓

[Selkie @madam_selkie]

How I got here…

Journalist and PR specialist by training.

While on mat leave, 8 years ago, I got bored and brushed up on algebra and calculus, taught myself Matlab then Python, and studied machine learning.

By end of leave I'd written a PhD proposal which was accepted: Criminology + Computing + Maths.
(Later switched to Psychology + Computing + Maths)

↓

[Selkie @madam_selkie]

4 families x 100 4x4 matrices × 6 palettes (Aurora, Sunset, Ocean, Ember, Forest, Bone) × 4 densities = 9,600.

It's a complete enumeration. No randomness and no curation. Every Pisot fractal in this parameter space exists and the token ID encodes the parameters directly.

↓

[Selkie @madam_selkie]

In this collection there are 4 families with distinct characteristic polynomials:

Tetranacci · β ≈ 1.93
Pillar · β ≈ 2.11
Hawthorn · β ≈ 2.47
Bowed · β ≈ 2.59

Within each, 100 different 4×4 matrices share the polynomial: same eigenvalues, different eigenvectors, completely different shapes.

↓

[Selkie @madam_selkie]

Why Rauzy?

They're a mathematical near-secret.

The 2D Tribonacci version has a Wikipedia page.

The 3D four-letter family barely has academic papers.

Almost no generative art exists in this space.

It felt unclaimed and that fascinated me.

↓

[Selkie @madam_selkie]

Why this maths?

The trick is the Pisot condition.

The substitution's 4×4 matrix needs one expanding eigenvalue β > 1, and three contracting eigenvalues strictly inside the unit disk.

That spectral split is what bounds the fractal and the maths forces it to be beautiful.

↓

[Selkie @madam_selkie]

Each piece is a 3D fractal generated from a substitution rule on the alphabet {a, b, c, d}.

Iterate the rule, track the running letter counts as a path in ℤ⁴, project onto a specific 3D subspace, out comes a self-similar volume of four interlocking pieces.

↓

[Selkie @madam_selkie]

EIGENFOLDS STORY TIME 📖

Eigenfolds, my first generative art collection, drops today on @hash_gallery × @verse_works

A long time ago I spent maternity leave teaching myself algebra and had no idea I’d end up making 9,600 on-chain fractals.

A thread on the maths, the path here, and why I picked an under-explored corner of generative art ↓

[Selkie @madam_selkie]

Proud to present @BardIonson's new installation 'Balloons In The Sky' through @hash_gallery.

It carries within its smart contract not only an inspired art collection, but the key a whole new model for institutional acquisition of digital art, designed to financially benefit both artist and institution.

[Selkie @madam_selkie]

Delighted to be showing @BardIonson’s brand new and innovative installation in Lisbon. Official announcement soon.

Also love to be able to do my little bit to support @johnkarp’s vision. Thank you John, @flakoubay @bygrida and the whole team for everything.

No doubt NFC will once more be a huge success!

[Selkie Collection @Selkie]

@BarrySuttonLab @cera_ai 🫶🏼

[Barry Sutton Studio @BarrySuttonLab]

Start your work with @cera_ai. Take it to the next level with @Selkie. Human mentorship + machine intelligence = 🚀

[Selkie Collection @Selkie]

▫️Growth is personal - and so is our approach▫️

Bespoke advice, not cookie-cutter templates. Every artist’s path is different, and your strategy should reflect your unique practice.

Get in touch today.

Do the work. Climb higher.

https://t.co/q52oI6HFkx

[Selkie Collection @Selkie]

𝗦𝗧𝗥𝗔𝗧𝗘𝗚𝗬 𝗧𝗨𝗘𝗦𝗗𝗔𝗬 ☕️

▫️You don’t have to do it all alone▫️

Most digital artists manage everything themselves - long-term strategy, marketing, pricing, admin, networking.

Having a strategic partner changes the game.

1/

[Selkie Collection @Selkie]

▫️The space rewards those who play the long game▫️

The market is evolving. Old models are dying while new ways of doing things are emerging.

Selkie Collection helps you to develop a plan for sustainable growth and to navigate this landscape with confidence.

[Selkie @madam_selkie]

The work always starts with getting talented artists to take a step back, away from the noise, and take stock of how they run their business and how much time and space they have to dedicate to their craft.

Step by step we then strive to put the right systems in place to professionalise operations and develop the right strategy, bespoke to each artist, to help them grow, evolve and set themselves apart.

I also constantly share information and intelligence on the state of the market and developments in the space, as well as networking and professional opportunities.

And I bring to the table years of experience advising celebrities, politicians, CEOs, and all manner of private organisations from different sectors on strategy, reputation and communications.

My main goal is to help talented artists to become the best version of themselves.

Do the work. Climb higher.

[Selkie Collection @Selkie]

Artists need to focus on their creative practice while also building their business. But they don’t have to do it alone.

We offer:

→ business & communications strategy
→ networking
→ talent coaching
→ advice on opportunities
→ project development

Get in touch ✉️