Shannon

Maker, Teacher, Founder 2 brands, & Host of Sidewin Podcast

[Shannon @ShannonIngraham]

Friday thought: I heard this somewhere recently and it stuck with me. The “ready” feeling people wait for before they start a side hustle or business may never come. Feeling ready won’t be as obvious as an on and off switch. It’s a state of mind.

[Shannon @ShannonIngraham]

@vidIQ 100%

[Shannon @ShannonIngraham]

It's impossible for an Etsy shop selling ONLY digital products to make millions of dollars?

[Shannon @ShannonIngraham]

Product research tip #1: Read the comments and reviews.

People will tell you exactly what sucks, why it sucks, what’s missing, and what they wish the product did instead.

I read reviews before creating almost anything.

[Shannon @ShannonIngraham]

Popular places to buy & sell digital products include Etsy, Gumroad, and Amazon.

I recently analyzed 9 Etsy shops selling nothing but digital products. Each one made between $900K and $3.6M in under four years.

There are more opportunities than most people realize.

[Shannon @ShannonIngraham]

Digital products are files people create, sell, and buy online. Think PDFs, templates, planners, spreadsheets, ebooks, printables, or image files like PNGs and SVGs. Instead of getting a package in the mail, you get an instant download.

[Shannon @ShannonIngraham]

When I do video research, I try to shock even myself.

I found 9 Etsy shops selling ONLY digital products making shock me money.

If you want to see the examples: https://t.co/Vhgy7DPHHw

[Shannon @ShannonIngraham]

@gumroad 100%

[Shannon @ShannonIngraham]

Not everyone is meant to be an entrepreneur.

But everyone should have a backup plan, extra income potential, and an options path.

A personal brand helps with that.

[Shannon @ShannonIngraham]

In life and business:

Have fun. Play. Be bold while it’s live. Inertia is comfortable, but comfort rarely gives you a story worth telling.

Start the thing. Post the video. Test the idea. Try the hobby. Build the business.

Zoom out, we’re on a rock floating through space.

[Shannon @ShannonIngraham]

The side hustle economy was valued at over $556 billion in 2024 and is projected to triple by 2032. This is not a trend. This is the future of income.

[Shannon @ShannonIngraham]

Women own over 14 million businesses in the US. A lot of those started after bedtime at a kitchen table with a laptop and a dream.

[Shannon @ShannonIngraham]

53% of side hustlers say they cannot cover basic expenses without the extra income. Side hustles are not a luxury anymore. They are a necessity. Avoid these mistakes so you start right and stay focused https://t.co/zz4HDbh8Yb

[Shannon @ShannonIngraham]

Stop spending weeks researching digital products.
I made 5 in 1 hour:
1.ChatGPT for research.
2.Gamma App for ebooks.
3.ChatGPT or NanoBanana for coloring pages.
4.ChatGPT + canva for logbooks.
5. NotebookLM for infographics.
Full step-by-step video https://t.co/VBsciefjkd

[Shannon @ShannonIngraham]

I found 11+ tshirts making between $10k and $1.1 Million. I had no idea tshirts can be so lucrative. Most if not all of these can be done using AI and partnering with a print on demand company to print & ship for you.

Full video out now.

[Shannon @ShannonIngraham]

5 steps to create your first digital product
1. Use ChatGPT and your experience to find a niche
2. Research it on Etsy, Google Trends, and Amazon
3. Use ChatGPT to outline the product
4. Build it with Gamma, Nano Banana, or NotebookLM
5. Polish in Canva. Add affiliate links

[Shannon @ShannonIngraham]

@vidIQ It’s not about you. It’s about them. Figure out the questions and answer them consistently.

[Shannon @ShannonIngraham]

Does Yelp owe me money if I sketched the same idea before Yelp even existed?

[Shannon @ShannonIngraham]

@gumroad love this! Can I have a tour?

[Shannon @ShannonIngraham]

@YouTubeCreators I call it multi-passionate… and mildly unhinged.