๐๐ก๐ข๐ง๐ฌ๐๐ขโ๐ฌ ๐ ๐๐จ๐ฅ๐ฅ๐๐ซ ๐๐๐ซ๐ค๐๐ญ๐ข๐ง๐ ๐๐ฅ๐๐ง:
I get asked constantly โwhy did you take this approachโ and in no way am I saying this is right but so far it feels the most sustainable.
Here is the 3 pronged approach:
๐. ๐๐ซ๐ ๐๐ง๐ข๐ ๐๐ซ๐จ๐ฐ๐ญ๐ก & ๐๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ ๐๐ง๐ ๐๐ ๐๐ฆ๐๐ง๐ญ:
Inverse opportunity hack. We gave the โlittleโ guys the first opportunity. They got all the exclusive benefits. This allowed us to start with a strong foundation, focusing on organic growth and fostering a community-driven ethos. It ensures we attract members who are here for the long haul, not just for quick gains. Itโs a slow burn, but it filters in those genuinely interested in our vision, creating a solid, engaged community base.
๐. ๐๐จ๐ฅ๐ฅ๐๐๐จ๐ซ๐๐ญ๐ข๐จ๐ง๐ฌ ๐๐จ๐ซ ๐๐ฑ๐ฉ๐๐ง๐ฌ๐ข๐จ๐ง:
Building on our foundation, we then expanded our reach through collabs, which should bring in new community members while still providing ample opportunities for engagement with our team and what we offer. This phase allows us to spread the word further but it comes at a price. It limits our ability to focus on converting them to folks who will believe in our vision.
๐. ๐๐๐ฏ๐๐ซ๐๐ ๐ข๐ง๐ ๐๐๐๐ฌ & ๐๐ฒ๐ฉ๐:
Right before mint, we will introduce KOLs and strategic hype to the mix. This not only amplifies our visibility but also drives speculation and excitement. Which, letโs face it, is essential for a successful launch.
๐ต๐ข๐ก โ๐๐ค ๐๐๐ ๐ค๐ ๐๐๐๐๐๐ ๐พ๐๐ฟ๐ ?
1. Relationships.
Weโve got many friends willing to help because of the relationships weโve built for the last few years.
2. Leverage.
Where we donโt have relationships, we have leverage. We have a community. We have great products. We have great art. We have big folks ready to talk about us. Why would anyone want to miss out?
๐๐ก๐ ๐ฆ๐จ๐ฌ๐ญ ๐ฉ๐ข๐ฏ๐จ๐ญ๐๐ฅ ๐ฉ๐๐ซ๐ญ.
๐๐ ๐ค๐๐๐ ๐๐๐๐ก๐๐๐ข๐ ๐ก๐ ๐๐๐๐๐ค๐๐ ๐๐ข๐ ๐๐ฅ๐๐ ๐ก๐๐๐ ๐๐๐๐๐ข๐๐๐ก๐ฆ ๐๐๐๐๐๐๐ ๐ก๐ ๐๐๐๐๐๐ ๐๐๐ฃ๐๐๐๐ก๐๐ , ๐ โ๐๐๐๐๐ ๐๐ข๐ ๐ ๐ก๐๐๐ฆ ๐๐๐ ๐ฃ๐๐ ๐๐๐ ๐ค๐๐กโ ๐ ๐ค๐๐๐๐ ๐๐ข๐๐๐๐๐๐, ๐คโ๐๐๐ ๐๐๐๐ฃ๐๐๐๐๐ ๐กโ๐๐ ๐ค๐๐กโ ๐๐๐๐๐๐ก๐๐ฃ๐๐ .
Summary:
This layered approach allows us to balance growth with depth, ensuring that as our numbers grew, so did our membersโ engagement and commitment. Itโs a journey of strategic patience and precision, proving that a diversified marketing strategy is not just beneficial but could be essential for sustainable community building and LONG TERM project success.
Move in silence.
Master your craft.
Tell absolutely no one.
Build what only you can see.
Sharpen your mind daily.
Become actually dangerous.
Never broadcast intentions.
Do it when they least expect it.
Arrive without warning.
Shake them in their boots.
Make them wonder why they doubted.
Finally getting a chance to post on here again; itโs Mural Season!
Imma spend the next couple days recapping a recent wrapped project I managed and coordinated, โUrban Oasis: An Immersive Mural Enviromentโ
35+ Artist โข 40+ Pillars โข 40* Days
B4 Artscape
Follow our journeyโฆ