@Metallix87 Hasbro has zero interest in getting people into the game. Its all about selling "product" to "customers" and if some amount of those players are buying product to have the pack opening/card hunting experience to people who dont/wont play then they dont care.
@Metallix87 I can name exactly 0 players who have become magic players because their favorite IP became a UB set. I can however name hundreds of MTG players who have been affected by UB IP lovers purchasing product for "collectors value" who don't have any interest in playing.
@SaffronOlive Never bought one, I don't interact with them at all. Not a hater of the SL series or anything. It was just never something that caught my attention as far as a reprint outlet