Have you read the summer issue of Sleep Retailer yet? You can check out that issue, along with the full archive of our print issues, online now.
https://t.co/YrWNysLkMR
As @Casper switches gears and embraces many of the same traditional strategies it once eschewed, the question for the bedding retail market becomes: what comes next?
https://t.co/8XzeGEEewt
“For independent retailers like Giorgi Bros., the Aperture Platform is incredibly beneficial given its visual capabilities, ease of use and affordability.”
—Gaurav Sethi, @OutwardInc
https://t.co/2u0L80BMgu
In a recent research study of consumers who purchased a new mattress in the last two years, Colonial found that 56.1% said advertising “very much” influenced their mattress buying decision. So what sort of advertising messages are resonating the most?
https://t.co/9BEmZxkjNr
Inside this week's eNews:
+ Casper Shifts Gears To Focus On Profitability
+ Mattress Promotions That Attract Consumers
+ The Connection Between Sleep Temperature And Dreams
https://t.co/wfXTZkLcyD
Since adopting @OutwardInc's Aperture Platform, Giorgi Bros. has added more SKUs to its website to offer consumers a wider selection and help drive more traffic to the store. https://t.co/2u0L80BMgu
“Our number one priority is the success of our customers, who depend upon our innovative products, lower costs and faster fulfillment to optimize their inventories."
—Sandy Gray, @StandardFiber CEO
https://t.co/YrTpRRy3gW
“Having our products recognized by the ACA is a testament to Brooklyn Bedding and @HelixSleep's commitment to creating high-quality mattresses designed for optimal sleep health and comfort.”
—John Merwin, @BrooklynBedding CEO
https://t.co/FmYKyN0xo6
"Under [Joel's] direction, we have already streamlined our marketing structure and increased collaboration to operate at an even higher efficiency—which drives more brand value to our retail partners.”
—Sam Malouf, @maloufhome CEO
https://t.co/3Flz6zITmg
In response to ongoing customer requests to provide onshoring and nearshoring resources for their freight-sensitive bedding products, @StandardFiber has built a new filling facility and distribution center in Henderson, NV. https://t.co/YrTpRRy3gW
“Retailers told us they liked the options ChiroPro offers different body types for a better comfort fit, but the options keep it simple enough for consumers to make a buying decision.”
—Glenn Kobylarcyzk, @MlilyUsa EVP
https://t.co/qD28JRLCEg
Benefits Of A @MySnapFinance Partnership:
+ Boost Omnichannel Sales
+ Higher Average Order Value
+ Easy Customer Application
+ Fast Decisioning
+ EDGE Marketing Program
+ Two-Day Funding Process
Learn more: https://t.co/2ZsRICRUDR
With the addition of COSMO Toronto, the full LogicData lineup offers a consumer-friendly step-up story with a clear and logical progression of price and performance—ensuring that there is an option for every need and budget.
https://t.co/5ooJQGLVEH
“Beyond the enticing deals our vendor partners are bringing to the table, PrimeTime is going to provide many meaningful ways for dealers to connect, learn and experience what makes this show a can’t-miss opportunity.”
—Melissa Stenson, @NationwideMG
https://t.co/i9ejC0sThq
With price points starting at $1,299 and topping out at $2,499, the Immunity collection is already receiving positive reviews from across the @Therapedic network.
https://t.co/ZnKzV03squ
As the customer base for organic products grows, @SleepAndBeyond helps increase retailers’ bottom lines by offering healthy alternatives to the sleep products consumers are already searching for.
https://t.co/G7x0IWcjqk
@MySnapFinance's proprietary decisioning platform delivers an application approval rate of up to 80%. In 2021, the company generated $1.5 billion in incremental sales for its partners across the country.
https://t.co/2ZsRICSstp
“From hybrid work to omni-channel shopping, people now live online and offline. That’s why @englander has launched what feels like a video game for mattress merchandising.”
—Mark Kinsley, CEO
https://t.co/UrYnWfvwLB
“Our retailers are telling us that the consumers who are shopping for mattresses now are willing to spend more for quality mattress because they see the importance of investing in their health and well-being."
—Magali Castillo, @KluftMattress
https://t.co/1CDP2ZSpRt
“When creating this collection, we tried to marry everything to provide an all-in-one, handcrafted mattress, which is also two-sided.”
—Stuart Carlitz, Bedding Industries of America CEO
https://t.co/xqkwRlQQdf