Carix

16 | Building GoVid 🎬
Helping creators scale with short-form
Documenting the journey

[Carix @SnappyApple7343]

been building something for a while. alphafloor is almost here.

[Carix @SnappyApple7343]

@zach_yadegari just dmed you

[Carix @SnappyApple7343]

@fadeone_x I rebuilt it 7 times, but it took about a year and a half from idea to ship. These 10 came from reddit posts.

[Carix @SnappyApple7343]

build in public day 3:

GoVid hit its first 10 real users today (not friends, not me testing)

watching people actually use the thing you built is equal parts exciting and terrifying. every click tells you something

[Carix @SnappyApple7343]

day 3 of building GoVid:

hardest part isn't the code. it's resisting the urge to add features nobody asked for

CapCut has 200 features. creators use 3. we're building those 3, really well. https://t.co/LkdyhYvbNh

[Carix @SnappyApple7343]

build in public day 3 — things i've learned this week:

- load time matters more than features
- creators don't want AI to edit for them, they want it to get out of the way
- the tool that wins isn't the most powerful one, it's the one you actually open

[Carix @SnappyApple7343]

day 3:

someone asked me today if GoVid can replace CapCut

honest answer: for long-form, no. for Shorts? yeah, and it opens in 2 seconds instead of 2 minutes. https://t.co/LkdyhYvbNh

[Carix @SnappyApple7343]

day 3 building GoVid in public:

the thing i keep hearing from creators: "i have ideas, i just never feel like going through the whole editing process"

that sentence is the entire product brief. everything we build is trying to fix that one feeling

[Carix @SnappyApple7343]

the dirty secret of "free" desktop editors:

- 800MB install
- 3 minute load time
- crashes when you have other tabs open
- update required every other week

GoVid: open a tab. start editing. done. https://t.co/LkdyhYvbNh

[Carix @SnappyApple7343]

someone asked me why i didn't just "add a browser mode to CapCut"

because CapCut is built around a desktop-first, feature-heavy architecture. you can't bolt on speed. you have to build for it from day one. that's what https://t.co/LkdyhYvbNh is.

[Carix @SnappyApple7343]

build in public day [x]:

biggest thing i've learned watching creators use GoVid vs CapCut desktop — the #1 complaint isn't features, it's load time

people don't quit editing because it's hard. they quit because starting feels like too much work

[Carix @SnappyApple7343]

hot take: CapCut, Premiere, and DaVinci are all great tools — for people making 20-minute videos

if you're making Shorts, you're using a sledgehammer to crack a nut. the tool mismatch is real and nobody talks about it

[Carix @SnappyApple7343]

CapCut desktop update just dropped and somehow it's even slower to open than before

i'm building GoVid specifically so you never have to wait for your editor to "get ready." you just edit. https://t.co/LkdyhYvbNh

[Carix @SnappyApple7343]

@ZypZapCommunity desktop apps are built for 2-hour timelines. i just needed something that opens fast and gets out of the way.

[Carix @SnappyApple7343]

16 years old, building a video editor in the browser

people told me just use CapCut. i did. then i got tired of waiting for it to load and decided to make something faster

GoVid is what happened

[Carix @SnappyApple7343]

day 2 of building GoVid in public: talked to 3 creators this week. all 3 said the same thing — they don't hate editing, they hate how long it takes to get started so that's the thing we're obsessing over. time-to-first-cut. everything else is secondary

[Carix @SnappyApple7343]

hot take: most short-form creators aren't lazy, they're just using tools built for long-form editors

CapCut desktop is powerful but it's overkill if you're making a 45-second clip twice a week. you don't need a fighter jet to drive to the grocery store

[Carix @SnappyApple7343]

i asked a creator why they stopped posting Shorts

"i just got tired of the process"

not the ideas. not the filming. the process. that's a solvable problem and it bothers me that nobody's solved it properly yet

[Carix @SnappyApple7343]

the barrier to posting a Short isn't creativity. it's friction.

downloading apps. waiting for exports. software that crashes.

remove the friction and you post more. simple as that. (this is literally why i built https://t.co/LkdyhYvbNh)

[Carix @SnappyApple7343]

nobody talks about how much of "content creation" is just waiting for software to load

film the video: 10 min
edit the video: 20 min
wait for capcut to open: also 20 min