Statement from Baeksang for Daesang
But Based on data for BAYM in 2025:
1. Bon Appétit, Your Majesty distinguished itself not only through strong public popularity, but through its ability to create broad cultural resonance across multiple audience demographics.
2. Project demonstrated exceptional yearly performance by sustaining #1 high buzz, #1 highest rating 2025, strong viewer engagement, and continuous discussion. Beyond ratings alone, the drama generated meaningful public empathy through emotionally accessible storytelling, character chemistry, and relatable human themes presented within a large-scale fantasy-romance framework. Impact on Korean culinary culture and contributed to the growth of the south korea’s economy
3. From an industry perspective, the drama proved that a commercially appealing rom-com/fantasy hybrid could still deliver acting credibility, production quality, and long-term audience attachment — an increasingly difficult balance in today’s fragmented OTT & television environment.
Most importantly, the project succeeded in becoming more than a trending series; it became a cultural conversation piece that connected popularity, performance, and emotional accessibility in a way that reflected the viewing landscape of the year.”
Bon Appétit, Your Majesty:
“A rare crossover phenomenon where critical acceptance, mainstream popularity, emotional resonance, & cultural visibility converged simultaneously”
So, what’s the actual criteria that they means? Interesting, since we have data 🧐
[ARTICLE] Lim YoonA Goes to Cannes… Attending the Red Carpet as an Ambassador, Active as a 'Global Queen'
Lim YoonA is scheduled to appear on the red carpet at the Palais des Festivals in Cannes, France, on the 17th, demonstrating her influence as a global queen.
Following her red carpet appearance, Lim YoonA will also attend the Kering Woman in Motion award ceremony, which highlights the creativity and contributions of women in the film industry. After interacting with key figures from around the world at the event, she is also scheduled to conduct a magazine pictorial and interview shoot on-site.
🔗 https://t.co/ULoDZqUrJJ
#LimYoonA #임윤아 #YoonA #윤아