“They work by dislocation of attention. That is why new styles are necessary for perception. The function of the arts is training in perception. It is not instruction. It is to train your ability to see and use your senses.”
Marshall McLuhan
‘Education in the Electronic Age’
‘67
“As information becomes our environment, it becomes mandatory to program the environment itself as a work of art.”
Marshall McLuhan
‘The Relation of Environment to Anti-Environment.’
November 1965
Trained by prestigious business schools, they are convinced that art can and should be managed like the production and marketing of other goods...They do not blush in assessing the receptivity and potential development of an audience for their product.
As a child without kids, deconstruction, post structuralism, anarchism of various persuasions, “the sexual revolution” etc— it is all just “dad can’t tell me what to do”— but what does it say to dad? You at least have to imagine it, right? But no— not here— dad is wrong.