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People keep asking why FIFA promotes Lamine Yamal more than Mikel Oyarzabal, even though Oyarzabal scored 5 goals while Yamal scored just 1.
The answer is simple: football marketing isn't based only on goals—it's based on marketability.
Can anyone explain to me why FIFA keeps marketing Spain with Lamine Yamal, who has scored just 1 goal the entire tournament, and not with Mikel Oyarzabal who has scored 5 goals?
Yamal is a teenage phenomenon with elite dribbling, viral highlights, massive social media appeal, and the potential to become the face of football for the next decade. That's the kind of player brands and FIFA naturally push.
Busquets, mais ils récupèrent le ballon beaucoup plus haut et plus vite. Le jeu de transition de la France est complètement neutralisé.
#FRAESP#Bleus#FranceEspagne#CoupeDuMonde2026 # yamal