Spake Media House

A digital marketing agency specializing in online advertising, search engines, social media and data-driven strategy. Tweets by @kgrandia

[Spake Media House @SpakeMedia]

Google's AII system will generate backgrounds for product images while maintaining the original product appearance. Advertisers can opt out.

#marketing #media
https://t.co/vlxyjmqLYp

[Spake Media House @SpakeMedia]

After making “Views” the primary metric of focus for creators last August, Instagram is now adding some new views-related metrics to help Reels creators hone in on the right elements.

#socialmedia #advertising
https://t.co/DJC8SeDKrE

[Spake Media House @SpakeMedia]

Time for a quick check in on the U.S. TikTok sweepstakes, with another player looking to refine its offer to acquire the U.S. operations of the short-form video powerhouse.

#digitalmarketing #media
https://t.co/N2hSkk3hB2

[Spake Media House @SpakeMedia]

SEO at scale comes with unique challenges. Learn to sidestep the top five mistakes and create a winning enterprise strategy.

#advertising #tech
https://t.co/OF8MJeaNS5

[Spake Media House @SpakeMedia]

So what’s the latest on TikTok, and its future in the U.S.? Well, that depends on who you ask.

#socialmedia #marketing
https://t.co/nroK1z1CVn

[Spake Media House @SpakeMedia]

It may not have reached a billion users just yet, but Meta’s decided to launch ads on Threads anyway, with initial testing to begin with selected users/brands in the U.S. and Japan.

#advertising #media
https://t.co/ORKwdE3jbp

[Spake Media House @SpakeMedia]

Sensor Tower has published its latest “State of Mobile” report, which provides an overview of key app usage trends and shifts, which could help to inform your strategic approach.

#socialmedia #tech
https://t.co/CoorgUWKUe

[Spake Media House @SpakeMedia]

The last update was 10 months ago, when Google released its new spam policies and March 2024 core update.

#media #advertising
https://t.co/eadqDkk89v

[Spake Media House @SpakeMedia]

Search engines are constantly refining their algorithms to provide users with better results. The future of SEO lies in understanding and adapting to these shifts.

#tech #marketing
https://t.co/YwEng2QxVh

[Spake Media House @SpakeMedia]

The new feature combines Search Term Matching and Text & URL Optimization to increase reach and drive higher conversions.

#advertising #tech
https://t.co/RYJ8GeBjCR

[Spake Media House @SpakeMedia]

So after months of senate hearings, months of legal challenges and years of cybersecurity investigations into the app, the TikTok ban in the U.S. was upheld for about 20 hours.

#socialmedia #marketing
https://t.co/ayV7v1qz7l

[Spake Media House @SpakeMedia]

As of Saturday afternoon, TikTok is now sending out a notification to U.S. users that it will indeed be forced to “temporarily” become unavailable in the region due to the U.S. Government’s forced sell-off bill.

#socialmedia #advertising
https://t.co/bgnqsIMhQQ

[Spake Media House @SpakeMedia]

Phishing scams targeting Google Ads accounts are draining ad budgets, disrupting campaigns, and exposing advertisers to reputational risks.

#advertising #tech
https://t.co/hYVbPaWsT4

[Spake Media House @SpakeMedia]

A statement issued by TikTok after the ruling was announced points to the app going dark on Sunday unless the Biden administration steps in.

#socialmedia #marketing
https://t.co/iGGILkSwGj

[Spake Media House @SpakeMedia]

LinkedIn’s launching some new, AI-powered tools for job seekers, with a new “Job Match” tool on job listings, that will show you how you can improve your chances of getting a specific role, and a separate recruitment AI agent.

#marketing #tech
https://t.co/Vs7vJByW7R

[Spake Media House @SpakeMedia]

Following a week of controversy for Meta, in which it changed its policies on acceptable speech and fact-checking, Instagram chief Adam Mosseri has today outlined IG’s top priorities for 2025.

#marketing #media
https://t.co/mLigx1YWto

[Spake Media House @SpakeMedia]

Reportedly, Chinese government officials have been exploring the possibility of Elon Musk taking control of TikTok in the U.S., as a means to keep the app available to American users.

#socialmedia #advertising
https://t.co/Q4T71qWzkK

[Spake Media House @SpakeMedia]

AI is here, AI is everywhere: Top companies, governments, researchers, and startups are already enhancing their work with Google's AI solutions.

#AI #marketing
https://t.co/2F4Zekqc6Q

[Spake Media House @SpakeMedia]

What are the key social media marketing trends to tap into in 2025?

#socialmedia #advertising
https://t.co/7QJ8qqPaCm

[Spake Media House @SpakeMedia]

Brands ranking on page 1 of Google appear to get more mentions in LLMs. Links don't seem to matter, new study finds.

#marketing #tech
https://t.co/modnxzi0KL