Spin Factory | Digital PR Agency

Digital strategies for a wired world. Get in touch for PR support!

[Spin Factory | Digital PR Agency @SpinFactoryPR]

There are shortcuts to better thinking.

Read the full article: Mental Models: How To Think Better — Faster
▸ https://t.co/84GI7dy0hN

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Unlike traditional media logic, social media logic is more participatory and interactive in nature.

Read more 👉 https://t.co/wsVXpsqRGc

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Upgrade your mental toolbox.

Read the full article: Mental Models: How To Think Better — Faster
▸ https://t.co/ziFX5ylcpc

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social media logic puts a greater emphasis on user engagement and interaction.

Read the full article: Social Media Logic: The Amplification of Media Effects
▸ https://t.co/eR64PdGUhj

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[Doctor Spin | The PR Blog @DoctorSpinPR]

I've moved from Mailchimp to Substack and am excited about the platform shift. Please feel free to read (and subscribe): https://t.co/a9fnBQCtjZ

[Spin Factory | Digital PR Agency @SpinFactoryPR]

As a PR adviser, I often must rely on mental models.

Read more 👉 https://t.co/H7yZd3w2v6

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social media logic is just ’media logic’—amplified.

Read more 👉 https://t.co/cfDsyEFvJg

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Here's a list of my favourite (and most used) mental models.

Read more 👉 https://t.co/4Fd7M3zpY0

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social media logic is just ’media logic’—amplified.

Read more 👉 https://t.co/0BQH8bhYyU

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

The Iron Prescription, The Red Queen Effect, Occam’s Razor, First Principles, Chesterton’s Fence, and many more.

Read more 👉 https://t.co/Luz4Lgy9Qj

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[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social media logic puts a greater emphasis on user engagement and interaction.

Read more 👉 https://t.co/OwWD286oJd

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

There are shortcuts to better thinking.

Read the full article: Mental Models: How To Think Better — Faster
▸ https://t.co/DifcI37VTA

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social networks seem to amplify the effects of classic media logic.

Read the full article: Social Media Logic: The Amplification of Media Effects
▸ https://t.co/ls23XkpCbP

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Upgrade your mental toolbox.

Read the full article: Mental Models: How To Think Better — Faster
▸ https://t.co/iB4CSsDWwn

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

As a PR adviser, I often must rely on mental models.

Read more 👉 https://t.co/oEJKwEUNNT

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social Media Logic: The Amplification of Media Effects
▸ https://t.co/hFS869EZo8

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Social media logic is driven by algorithms prioritising engagement (likes, shares, comments), often favouring sensational or emotionally charged content.

Read the full article: Social Media Logic: The Amplification of Media Effects
▸ https://t.co/cKf7enmGQ7

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Mental Models: How To Think Better — Faster
▸ https://t.co/Ag7QgI4ZRG

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Same, same but ... amplified.

Read the full article: Social Media Logic: The Amplification of Media Effects
▸ https://t.co/vVya2NoXAG

#PublicRelations

[Spin Factory | Digital PR Agency @SpinFactoryPR]

Today, the widespread focus on output and results often makes us forget about our strategic choices in what to measure.

Read the full article: The Golden Rule of Measuring Communications
▸ https://t.co/REk9RuFZGM

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