A few years ago Wall Street used the media to call crypto a scam, bad for the environment, ways for criminals to launder money - all to drive the price down, and accumulate. Now that they own/control a large sum of it they’ll bring it back to a meteoric rise… just watch and see.
2023 Recap:
• US judge rules XRP is not a security.
• $10 trillion asset manager BlackRock officially files for a Spot #Bitcoin & Ethereum ETF.
• BlackRock CEO says crypto is digital gold and "Bitcoin is an international asset."
• Sam Bankman-Fried found guilty on all charges.
• Elon Musk tells advertisers who are trying to blackmail him to "go fu*k yourself."
• Russia to use Chinese yuan instead of US dollars to settle trade with Asia, Africa, & Latin America.
• FED Chair Jerome Powell says "crypto appears to have staying power as an asset class."
• Changpeng Zhao (CZ) resigns as Binance CEO.
• Coinbase relists Ripple XRP.
• Chinese Yuan overtakes US dollar as most-used currency in China's cross-border transactions for the first time in history.
• Saudi Arabia enters trade alliance with China, Russia, India, Pakistan, and four Central Asian nations to step further away from reliance on the US dollar.
• Argentina President Javier Milei plans to replace the peso with the US Dollar and shut down the central bank.
• Turkish crypto exchange CEO sentenced to 11,196 years in prison for stealing $2 billion in customer funds.
• SEC drops lawsuit against Ripple XRP executives.
• Crypto asset manager Grayscale wins lawsuit against SEC.
• Coinbase sues the SEC, seeking regulatory clarity for the crypto industry.
• El Salvador President officially signs bill eliminating all taxes on income, property, and capital gains for technology innovations.
• Hong Kong court recognizes cryptocurrencies as property.
• Chinese property giant Evergrande files for bankruptcy.
• Terra founder Do Kwon arrested in Montenegro.
• US Government arrests SafeMoon founders John Karony, Kyle Nagy & Thomas Smith.
• BlackRock names JPMorgan as an authorized participant for its Spot Bitcoin ETF.
• UK Government plans to establish new digital asset legislation and make the country a crypto hub.
I've worked on 1000+ videos with over 1 million views on YouTube.
The good news?
They all have 5 common traits that anyone can learn from to grow on YouTube:
1. Core-casual-new viewer fit
One of the keys to viral ideation is coming up with ideas that appeal to the core (regular viewers), casual (sporadic viewers) and new viewers all at the same time.
Don't think: How can I attract new viewers.
Think: How can I make something interesting to existing viewers AND new viewers.
2. Unique idea but simple to communicate in a title (harder than you think!)
We all know that viral ideas should have some form of uniqueness, something that makes them feel new and fresh to viewers.
However, the idea must also be easy to communicate and simple to understand in less than 1 second.
This is unique: ''I dug a hole to china in 1 week dressed up as batman while balancing an egg on my head'' but it's just confusing and stupid haha.
Example of unique idea that's simple to communicate
'I Pickpocketed a Pickpocket'' by Zac Alsop
Understood in less than a second, but fresh and unique.
3. Overpromise and overdeliver
This one might be a bit controversial, as a lot of the conventional advice is to underpromise and overdeliver. That's great in theory, but doesn't wash on YouTube
Sell your idea in your title and thumbnail, and then make a video that gives the viewer even more.
Just being honest, most of the 1000+ ideas are exaggerated in the thumbnail, but the content is so good that no one complains.
4. Have a clear mission to accomplish
The best videos on YouTube set up a goal to accomplish inside the opening 30 seconds.
It's the why for your video, like what are you actually trying to accomplish here? What's the reason a viewer should keep watching?
I get so annoyed at videos that feel directionless and loose.
5. Born from a process of elimination
Most ideas you come up with are not going to be viral mega-bangers. The bulk of these 1000+ videos didn't just randomly come to me or the channel owner.
So brainstorm lots. Most creators just need more volume in ideation.
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Hope you found this helpful, if so follow @PaddyG96
Also, like and RT and I'll pick someone and help them come up with a viral idea for free 🚀
@PaddyG96 How to properly value yourself when making sponsor/brand deals to offer a reasonable quote for different types of content: shout outs, whole videos, and package etc…