Starcom Australia

Starcom is a world renowned media communications agency and part of Publicis Media

[Starcom Australia @StarcomAus]

Thank you once again to our partners and sponsors. @VisaAU @SamsungAU @sevenwestmedia @AANA_says @MicrosoftAU #ThePractice #starcomconnectedliving #starcomfutures #AANA #NBN

[Starcom Australia @StarcomAus]

Nicole Conroy (Head of Insights Starcom) speaking on how Trust will become one of the most important currencies of this future economy as only the most trusted brands will be invited to consumers' homes, hearts and minds.
#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

When consumers start to "speak to their own home" they start to expect that their home would know exactly what they wanted and when they would need it.

#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

It really is a wonder that the more a home is connected through smart devices and intelligent agents, the more our consumers project a personality onto their homes, moving from "talking to a speaker" to "talking to a person".
#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

Australia is set to overtake the US in terms of penetration rates of connected devices. As brands, it's very important to keep on top of how consumers are connecting to the world and each other.
#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

The afternoon session of Starcom Futures - The Future of Connected Living at the NBN Discovery Center #starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

Thank you once again to our partners and sponsors. @VisaAU @SamsungAU @sevenwestmedia @AANA_says @MicrosoftAU #ThePractice #starcomconnectedliving #starcomfutures #AANA #NBN

[Starcom Australia @StarcomAus]

The very definition of "Smart" is set to change from IQ to emotionally smarter living. This is driven by the adoption of AI and voice(the most emotionally led way for humans to communicate).
#starcomconnectedliving #starcomfutures #AANA

[AANA @AANA_says]

Introduction by Toby Barbour, CEO, Publicis Media ANZ to latest Starcom Futures study with fascinating insights into consumers and technology @AANA_says #CMO #marketer #advertising #customerinsights #TobyBarbour

[AANA @AANA_says]

Welcome to the future. Great turn out to Starcom Futures morning session @AANA_says #starcomconnectedliving
#starcomfutures
@StarcomAus #CMO #Marketer #advertising #customerinsights #nbndiscoverycentre #nbnaustralia

[Starcom Australia @StarcomAus]

A smart home is a cleaner home, robo-vacs and air purifiers(among other devices) really make an impact on families health, safety and security.

#starcomconnectedliving #starcomfutures #AANA #NBN

[Starcom Australia @StarcomAus]

Something as simple as sharing music through the home brings the whole family together in a brand new emotional level.

#starcomconnectedliving #starcomfutures #AANA #NBN

[Starcom Australia @StarcomAus]

Technology has a tendency to create connection and intimacy deficits, however, connected living brings through a sweet irony enhances comms between family members.
#starcomconnectedliving #starcomfutures #AANA #NBN

[Starcom Australia @StarcomAus]

We now get to hear directly from Rigas Harbilas, Director of Research, The Practice Insights. #starcomconnectedliving #starcomfutures #AANA #NBN.

[Starcom Australia @StarcomAus]

The smart home returns us to the nostalgia of past personal services such as travel agents, bank tellers and store attendants in the digital age.
#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

Marketers need to expand from thinking of only mental and physical availability to include verbal availability as well, moving from top of mind to tip of tongue.
#starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

People's expectations go straight to wanting voice activated online shopping, especially for low risk, quick cycle purchases. #starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

"It's not every day that a fridge inspires you!" says one of our respondents. A fridge used to be a boring person in your kitchen, now its an inspiring, helpful part of the family. #starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

Connected kitchen hubs will revolutionize the way families come together, plan meals and make more healthy grocery choices in the future. Get in touch to learn more #starcomconnectedliving #starcomfutures #AANA

[Starcom Australia @StarcomAus]

Trust will become one of the most important currencies of this future economy as only the most trusted brands will be invited to consumers' homes, hearts and minds.
#starcomconnectedliving #starcomfutures #AANA