.@BTS_twt's "Come Over" is expected to debut at No. 1 on the World Digital Song Sales chart.
It will become the group's 44th No. 1 on the chart, the most of any artists.
This is such a powerful & important article, written exceptionally (as usual) from Teen Vogue. Please click below, read & share.
#BTS_ARIRANG_AlbumOTY
Despite several major new releases, BTS’ “ARIRANG” still holds the biggest first-week debut on Global Spotify in 2026, with an incredible 525.5 million streams.❤️🔥
Please jpin us to trend tags & celebrate RM's selection as ambassador of National Museum of Korea.
Please RT & reply
NATIONAL MUSEUM AMBASSADOR RM
CULTURAL ICON RM
PRIDE OF KOREA RM
CULTURAL BRIDGE RM
#RMxNationalMuseumOfKorea#GlobalAmbassadorRM#RMForKoreanCulture#RM
The more I think about SWIM, the more I appreciate how bold it was as BTS’ comeback title track.
After four years, many expected a massive, explosive anthem. Instead, BTS returned with something softer, more reflective, and deeply sincere. SWIM doesn’t try to overwhelm the listener—it slowly draws you in with its message of perseverance and moving forward despite life’s waves.
That’s what makes it so beautiful. BTS could have chosen spectacle, but they chose vulnerability. They trusted the song, the story, and the emotions behind it, and in doing so created a title track that feels timeless rather than just momentarily exciting. 🌊💜
#RM Appointed Global Ambassador for the National Museum of Korea! 🇰🇷👏
RM expressed his delight at being appointed as an ambassador and stated that he would work together to ensure the beauty and value of our cultural heritage are conveyed to more people.
Yoo Hong-jun said that it is meaningful to be able to share the beauty of Korean cultural heritage with the world together with RM, and expressed his expectation that RM will play a major role in establishing the National Museum of Korea as a museum loved by people around the world.
CONGRATULATION RM
CONGRATULATIONS NAMJOON
SO PROUD OF YOU NAMJOON 💜👏
"SWIM" is a concise alternative-pop song centered on perseverance, self-belief, and the courage to keep moving through life's uncertainties.
In a year crowded with breakup records, "SWIM" stands apart by focusing on something far more universal: the decision to keep going. Its central message is not romantic love, but love for life itself. That choice made it one of the year's most unexpected and distinctive lead singles.
BTS “Arirang” is the most recognized album of 2026:
1. Rolling Stone: Best albums of 2026
2. COMPLEX: Best albums of 2026
3. Consequences: Best Songs of 2026 — SWIM
4. Consequences: Best Songs of 2026 — Hooligan
5. Yahoo: Best workout songs of 2026 — Swim
6. NME: Best album of 2026
7. NME: Best song of 2026 — Body To Body
8. Re-rank: Best album of 2026
9. Forbes: Group with the biggest impact
#OpEd: Writer Ayan Artan examines how the Grammys 2027 rules and categories, especially best Asian pop music performance, can be seen as part of a history of gatekeeping non-white artists from major award categories. https://t.co/LYn2t549EG
.@bts_bighit’s ‘Merry Go Round’ Spotify Music Video is available now 💜 only on Spotify
watch it on our K-Pop ON! Hub: https://t.co/sIaZhnThrZ
or on BTS' artist page! https://t.co/8esde3cERG