Rachel Sternberg ©

[Rachel Sternberg © @SternbergRachel]

@mnburgess Content marketing helps to bring customer awareness, which ultimately leads to action- think household penetration and conversion. Engagement, and education are important to consider to retain and attract retrospectively. #DM7998

[Rachel Sternberg © @SternbergRachel]

@mnburgess Influencer marketing campaigns include giveaways, sponsored posts, unboxing/reviews, & more. One particularly successful campaign is from Hello Fresh. The quantity of influencers and celebrities involved, and the offers they promote has separated them from others #DM7998

[Rachel Sternberg © @SternbergRachel]

@mnburgess I do think Threads will be successful as it is an extension of the other Meta apps which allows for more brand loyalty and symmetry. There are numerous features like additional characters, videos, and links that will retain users #DM7998

[Rachel Sternberg © @SternbergRachel]

@mnburgess 1. it is a great way to engage with others, outside of our direct MBA community
2. We can monitor responses and participation through a #
3. We can bring awareness and visibility to the RU MBA program and the work we are studying in digital marketing #DM7990

[Rachel Sternberg © @SternbergRachel]

@mnburgess Thrive Market is a brand that is great at digital marketing. I say this because their entire brand and following has been culminated through instagram partnerships and promotions. Everything is 100% digital, there are no stores or mail advertisements #DM7990

[Rachel Sternberg © @SternbergRachel]

@mnburgess To me, digital marketing is connecting consumers and the target audience with brands (both products and services) via creative communications and promotions taking place online through the internet
#DM7990

[fede @fedpse]

it's 2011. your mom just dropped you off at jacob rosenstein's bar mitzvah at the wherehouse with your $36 check. you lay in bed later that night, ears ringing from hearing "boom boom pow", snuggled comfortably in your new "CLUB JACOB" hoodie. all is well in that moment

[Rachel Sternberg © @SternbergRachel]

@ChampsPennState #BarstoolChamps #BarstoolBestBar

[Barstool U @BarstoolU]

🚨🚨THE MOMENT HAS ARRIVED! CHAMPIONSHIP ROUND🚨🚨

#1 @PSUBarstool takes on #9 @barstoolecu

To vote for @ChampsPennState, tweet "#BarstoolChamps #BarstoolBestBar"
To vote for @SupDogsECU tweet "#BarstoolSups #BarstoolBestBar"

1 vote per account

Voting ends Thursday 9 PM EDT

[Rachel Sternberg © @SternbergRachel]

@ChampsPennState #BarstoolChamps #BarstoolBestBar

[Rachel Sternberg © @SternbergRachel]

Does your college bar have the @jonasbrothers perform AND have free drinks during it???
#BarstoolBestBar @ChampsPennState

[J O E J O N A S @joejonas]

TONIGHT AT @ChampsPennState!! Best bar ever? EVER! We are Penn State 💪🏼

[Onward State @OnwardState]

🆒

[Onward State @OnwardState]

.@jonasbrothers spotted at State College Airport!

[J O E J O N A S @joejonas]

Here we go time to show up extra time!! READ BELOW. Maybe I got something up my sleeve if @ChampsPennState wins 😎

[J O E J O N A S @joejonas]

#OvertimeChamps #BarstoolBestBar

[Rachel Sternberg © @SternbergRachel]

#OvertimeChamps #BarstoolBestBar

[J O E J O N A S @joejonas]

OH NO!!! @ChampsPennState can’t lose! VOTE VOTE VOTE

[J O E J O N A S @joejonas]

I had my 21st at champs. This place rules. Obvious winner right here. @ChampsPennState