Bira 91 was one of the successful start-up stories of last decade. It is a popular craft beer brand. They were growing so well. Reality is strange than what you can imagine. A procedural goof up has lead to whole company being collapsing and the founder now being forced even to exit by company employees.
As Bira was very successful, it wanted to come up with IPO. So it did a small change. It changed the name from B9 beverages private limited to B9 beverages limited. Just removed the word private.
All the hell then broke loose. All the states immediately banned the sale of Bira 91 treating the new name as different entity. They demanded fresh legal approvals, label approvals, product registrations and fresh licenses for every single variant.
Google and find out. This lead to one problem after another. Once a thriving company looks like may not even survive.
I remember once someone asked Hina Nagarajan, former CEO of Diageo India as to why she is retaining the name United Spirits instead of changing it to Diageo India limited. She said that the company checked with best legal brains in the country and name change would lead to huge disruptions for business.
Though what happened to Bira is extremely unfair, you've to accept the reality of India. Procedures, compliance and proper documentation are extremely important. The rules are so complex you should never desist from taking expert advice. What you assume need not work in reality and may even go against you.
#GTLCLW
Amid ths pandemic & lng hours of work put in since lst many months I m glad v r alwd 2 bring balance 2 our lives as v adopt to d new inevitable #WFA culture!
Thnks #GT for brngng in d culture of #peoplebeforeprofit nt jst in wrds bt in practical application of d principle
@kw_srishti No power from last 6 hours. How frequent will such instances occur??? Its less than 20 days since last similar event and again facing this issue today. Is there any chance this can be sorter soon?#blackout#nopower