Strategic Health Care Marketing

Publisher of Strategic Health Care Marketing. #hcmktg #hcsm #pophealth

[Strategic Health Care Marketing @StrategicHC]

Creative excellence meets strategic impact in our new Advertising Showcase report. Explore standout work from leading organizations, including Northwell Health and Mount Sinai, and discover the strategies, tactics, and creative ideas driving results: https://t.co/vecEkijs1h

[Strategic Health Care Marketing @StrategicHC]

What makes hospital content “AI-ready” in today’s search landscape? Find out how Cleveland Clinic & Aha Media leaders rethink content, #SEO and patient trust: https://t.co/muZOrjYGO1

#HealthcareMarketing #Hospitals #HealthSystems #AI #AIStrategy #AIinHealthcare #ContentStrategy

[Strategic Health Care Marketing @StrategicHC]

Hospital marketers are rebuilding their websites for an AI-first search future where clear, structured content matters more than rankings alone. Discover how leaders at UChicago Medicine & OU Health adapt their website content strategies in the age of #AI: https://t.co/zNN4cjgdBJ

[Strategic Health Care Marketing @StrategicHC]

Patients aren’t just searching for care anymore — they’re asking #AI. Learn how health systems can build trust, improve access, and win patients in a ChatGPT-driven health care journey: https://t.co/zPRhJhclA0

#HealthcareMarketing #AIinHealthcareMarketing #ChatGPT

[Strategic Health Care Marketing @StrategicHC]

What happens when a hospital brand gains one of the world’s most recognizable names? Discover how Dolly Parton Children’s Hospital uses its new identity to expand awareness, strengthen donor engagement, and connect with more families: https://t.co/Y0UuOQDdxX

#HealthcareMarketing

[Strategic Health Care Marketing @StrategicHC]

The Golisano Children’s Alliance helps children’s hospitals expand specialized care while creating new opportunities for growth & brand visibility.

See how the University of Maryland Medical System leverages the affiliation to advance pediatric programs: https://t.co/0JalW6yPVE

[Strategic Health Care Marketing @StrategicHC]

“Trust is becoming a big challenge among marketers in the health care space today, and the leveraging of data will help you build that trust,” says Amsive Health's Craig Blake at #HMPS26.

#HealthcareMarketing #HMPS #OnTheFly

[Strategic Health Care Marketing @StrategicHC]

How can health systems move #AI from scattered pilots to an enterprise capability? Discover how Hackensack Meridian Health and Baptist Health South Florida create enterprise AI strategies focused on trust, operational impact, and consumer experience: https://t.co/4VmNwn6IV2

[Strategic Health Care Marketing @StrategicHC]

Reaching Spanish-speaking patients requires more than translation. Renown Health is building a strategy rooted in cultural understanding, listening & a seamless, end-to-end experience that makes accessing care feel more respectful & connected.

Learn more: https://t.co/Fpd60jeDZd

[Strategic Health Care Marketing @StrategicHC]

Women drive most healthcare decisions—yet too many campaigns still miss what truly matters to them. Join us tomorrow (5/5) for an exclusive member roundtable to hear how leading health systems use digital channels to connect with women at critical moments: https://t.co/lqfoRY2djX

[Strategic Health Care Marketing @StrategicHC]

🏆 The 2026 eHealthcare Leadership Awards call for entries is officially open! Submit your best work from the past year and get recognized as an industry leader & innovator. The entry deadline is June 26, 2026.

Learn more: https://t.co/VfgghCwQdi

#eHealthcareAwards #Healthcare

[Strategic Health Care Marketing @StrategicHC]

Roper St. Francis turns fragmented referral data into a competitive edge with a PRM and analytics platform that reveals market opportunities & accelerates physician growth.

Learn more & discover how smarter data strategies can unlock hidden opportunities: https://t.co/8OmbnSO1VU

[Strategic Health Care Marketing @StrategicHC]

What happens when marketing has real access to the C-suite? At Tanner Health, trust, shared metrics & financial fluency transform marketing from reactive support into a strategic driver of growth—showing the power of true executive partnership. Learn more: https://t.co/knp8wZC9Lq

[Strategic Health Care Marketing @StrategicHC]

What do you picture in a hospice marketing campaign—soft music and tender scenes? It may be time to rethink that. Discover how Gilchrist uses authentic storytelling & documentary-style videos to reposition hospice as a way to live every day to its fullest: https://t.co/CTuq5FCEaz

[Strategic Health Care Marketing @StrategicHC]

At UCLA Health, #privacy isn't merely a checkbox. It's a core design principle guiding tools, teamwork, & patient journeys across every touchpoint. Discover how UCLA Health embeds privacy into its digital strategy to strengthen trust & continuity of care: https://t.co/exnFX8iWDe

[Strategic Health Care Marketing @StrategicHC]

Patient experience shapes trust, engagement, and loyalty across the care journey. Our new report explores how leading health systems deliver human-centered, supportive experiences—and what marketers can do to better connect with patients.

Learn more: https://t.co/2jkLOcpX49

[Strategic Health Care Marketing @StrategicHC]

For more than a decade, Orlando Health has been quietly perfecting a weekly video news show that keeps employees informed, engaged, & connected.

Discover how Orlando Health uses its news show to inform & bring together team members in our recent article: https://t.co/cvp0SjeOsN

[Strategic Health Care Marketing @StrategicHC]

🚨Last chance to register! Join us TODAY @ 2pm ET for our free webinar, "The Patient Journey in a ChatGPT Health World: How AI Is Reshaping Trust, Search, and Access to Care."

Learn more: https://t.co/JkU0UJsRq8

#HealthcareMarketing #Hospitals #HealthSystems #Websites #ChatGPT

[Strategic Health Care Marketing @StrategicHC]

Next Wednesday (3/25) — Tune in for our free #webinar, "Patient Journey in a ChatGPT Health World." You’ll learn how #AI is reshaping patient decision-making—and how to align content, credibility, and access to stay visible and competitive.

Learn more: https://t.co/itFMKAAkF3

[Strategic Health Care Marketing @StrategicHC]

Patients increasingly consult #AI before visiting a provider’s website. Is your organization showing up as the trusted answer? Learn how content, credibility, & operational access shape visibility in today’s AI-driven patient journey in our free #webinar: https://t.co/AC8VWqcrJx