Strategic Sales Optimization LLC

Strategic Sales Optimization specializes in elevating the sales capabilities of technology and enterprise software AEs and SEs through training and consulting.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 39: Customer Engagement - Secrets to Success
https://t.co/HojHHfAwHr

In Ep 39, Guest Craig Bloom, Customer Engagement Lead for North America at Contentsquare, shares how customer engagement sets the customer up to win with your software and sets you up for a renewal!

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 41: Value is Meaningless if You Don't Address Fears
https://t.co/gHDD2jYeRN

Andrew Devlin, industry veteran, shares how even the best leaders assume their product is so compelling that any prospect will adopt it. This abandons the reality that fear can cripple logic.

[Strategic Sales Optimization LLC @Stratsalesllc]

https://t.co/JrArpaVD13

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 41: Scale For Success with Fractional Leadership
https://t.co/1Q3iNJxn3E

Andrew Devlin, CRO and Sales Leader, discusses the rise of fractional leadership, its benefits, challenges, and how organizations can leverage this model for growth.

[Strategic Sales Optimization LLC @Stratsalesllc]

Experience can cost many organizations more than they can afford - and getting it wrong with an executive hire can be devastating to your progress. Fractional Leadership minimizes the spend and maximizes access to experience.

The result? Fast time value at lower risk.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 41: Double Your Close Rate with Fractional Leaders
https://t.co/AZHIkTNwNm

Andrew Devlin, Fractional CRO, shares how clarity of mission is a direct result of experience - and clarity can double your close rate in 90 days with less cost and lower risk than traditional means.

[Strategic Sales Optimization LLC @Stratsalesllc]

Experience can cost many organizations more than they can afford - and getting it wrong with an executive hire can be devastating to your progress. Fractional Leadership minimizes the spend and maximizes access to experience.

The result? Fast time value at lower risk.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 40: Do You Drive Sales Actions? Or Sales Theater?
https://t.co/qC21vzspT9

Mark Krebs, VP of Sales at Celebrus, shares how some sales leaders aren't able to drive things that move deals so they drive things that LOOK like things that drive deals.

Tip: They're not the same.

[Strategic Sales Optimization LLC @Stratsalesllc]

Methodologies are great, but as Mark says, they're only useful IF YOU ACTUALLY USE THEM. A methodology without proper adoption is just busy-work. Have you ever had to deal with a methodology at work that did nothing to move deals along but instead, forced folks to "Major in the Minor" activity?

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 40: Methodologies Still Work - Despite AI
https://t.co/3xxEoJgr8a

Mark Krebs, Global VP of Sales at Celebrus, shares how sales methodologies are still relevant, and still work, the world of AI. The caveat: YOU NEED TO ACTUALLY USE THEM!

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 40: Scaling Sales Successfully w/Mark Krebs
https://t.co/Egddabakdn

Grit only gets you so far, according to industry sales veteran Mark Krebs of Celebrus. Mark shares how integrity, authenticity, and adherence to relevant metrics is key to growing a team that performs.

[Strategic Sales Optimization LLC @Stratsalesllc]

The Strange Connect Between Sales and the FBI
https://t.co/ZJLmLhNy00

Chris O'Dowd, former FBI Investigator turned Sales Leader, shares how investigative skills learned with the FBI enhance curiosity - bridging Chris' former career with the FBI with his current sales career.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 38: Leverage Curiosity for 2026 Sales Success
https://t.co/ZJLmLhNy00

Chris O'Dowd, former U.S. Marine and FBI Investigator turn SaaS sales leader, shares how curiosity leads to partnerships that last and drive business success in Enterprise Software Sales.

[Strategic Sales Optimization LLC @Stratsalesllc]

Chatbots present great opportunities in automation, quality control, delivery, and efficiency. They exchange the human element for scale, speed, and predictability. This takes humans out of the loop with respect to determining appropriate requests. Bad actors exploit this.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 37 - Managing the Risk Reward of AI Chatbots
Watch: https://t.co/7VvUohnxIW

Michael Wasielewski shares how businesses employing AI Chatbots have swapped AI for people which has great business promise, but introduces new risks that should be managed to ensure success.

[Strategic Sales Optimization LLC @Stratsalesllc]

GenAI - Chatbot Risk? AI Doesn't Have a Spidey Sense.
https://t.co/0LTOaHPt8k

Michael Wasielewski, CEO of Generative Security, shares how bots can't tell when a conversation or a request contains shady intentions.

If you're at NRF 2026 see Mike at booth 610.
#NRF #aisecurity

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep. 37 - GenAI Chatbots Require Governance
Watch: https://t.co/0LTOaHQ0XS

Michael Wasielewski of Generative Security speaks to the critical need that organizations apply governance to GenAI deployment planning just as they would any other strategic deployment considerations.

[Strategic Sales Optimization LLC @Stratsalesllc]

Assumptions are Where Risk Hides for AI Chatbots
Watch: https://t.co/7VvUoho5yu

In Ep 37 Michael Wasielewski, Jr. explains why many GenAI chatbot deployments introduce silent business risk; not because teams ignore security, but because they trust non-validated assumptions.

[Strategic Sales Optimization LLC @Stratsalesllc]

Ep 37: The Potential Security Risks of AI Chatbots
Watch: https://t.co/0LTOaHQ0XS

Michael Wasielweski, CEO of Generative Security & former AWS and Capgemini security guru, shows how launching bots without testing lets bad actors potentially exploit them with legitimate queries.

[Strategic Sales Optimization LLC @Stratsalesllc]

The Best Leaders Build the Best Talent (and Keep it!)
https://t.co/6aQd8X5zfg

In Ep 36, John Cavanaugh, Industry Veteran and Sales Expert, shares key advice for those looking to find the best place to begin their sales career - and guidance for those leaders looking to hire.