It’s been a minute.
2015–2018
- Exited FreeCharge. Spent time learning and investing.
- Pondered about: Why can't trust be rewarded? Started with $1M of personal capital.
- Launched CRED to reward people for paying credit card bills on time.
2019–2025
- Built a system run by a team that values ownership, judgment, and craft.
- Grew from 0 to 17M members by aligning incentives with behaviour.
- Built several products during COVID lockdowns.
- Raised $900M+ from global investors. Did 4 ESOP buybacks.
- Made Indiranagar and IPL ads slightly more interesting.
- Received a full stack of regulatory licences.
- Lost 35 kilos.
- Scaled from 0 to ~$325M ( ~₹3,200 crore) in annual revenue across payments, lending, insurance, commerce, wealth, and credit cards.
2026
- First profitable quarter (yet occasionally asked what our business model is)
- Raised another $900M from Meta in primary and secondary capital.
- Announcing our 5th ESOP buyback.
Today
CRED is ready for its next phase. I am stepping back and @miten steps in as interim CEO, partnered with an incredibly talented team. He has been heading strategy and finance and suffering me since 2020. I’m stepping away from the operating role and will continue as a shareholder. My commitment doesn’t change. Just the role.
Extremely grateful to our members, partners, regulators, and investors who made this possible. And to our board, Shailendra, Micky, Saurabh for their extraordinary conviction.
Team CRED, I’ll still expect you to be a 10x version of yourselves.
As for me, I’ll be joining Meta to lead WhatsApp globally.
Meta comes in as a minority investor in CRED. No access to member data.
While it’s come very far, the delta between WhatsApp today and its full potential is massive. I look forward to working with Mark, Chris, and the leadership across Meta for the next step in WhatsApp’s journey. Will, thank you for scaling something the world relies on quietly, and for making this transition smooth.
Onwards.
“𝘐’𝘷𝘦 𝘨𝘰𝘵 𝘰𝘯𝘦 𝘵𝘩𝘪𝘯𝘨 𝘵𝘰 𝘴𝘢𝘺… 𝘯𝘰 𝘵𝘦𝘢𝘮’𝘴 𝘦𝘷𝘦𝘳 𝘸𝘰𝘯 3 𝘪𝘯 𝘢 𝘳𝘰𝘸.” 🧿🤩
Wake up babe, Mo Bobat has dropped the line of the season. 😉 🫳🎤
The reactions from the players tell us how much they want it. Here’s more from Mo’s dressing room chat after RCB won back to back trophies two nights ago. 🏆❤️✌️
Waqt bhi inka, takht bhi inka …
Kabhi trophy pe gumnami thi, Ab RCB ki manmaani hai..
Last year’s feeling might be hard to match for RCB fans, but this must feel special a different way. Holders of the IPL, holders of the WPL. They’ve kickstarted an era of domination. The hunted have become the Hunters. #RCBvGT
Before we take the 𝐅𝐢𝐧𝐚𝐥 𝐋𝐞𝐚𝐩 tonight, we just want to say...
This team has given us everything this season. The way they've played bold, made us believe, made us smile, and made us wear the Red, Blue, and Gold with pride. ❤️🔥
We couldn't be prouder of this lot. 🥹