This is how any company should go from stealth mode to public. With a stunning brand design, a beautiful website and an outstanding launch video. 🔥
This should be a note to all startup founders. This is how you win. 🖤
Design systems have historically governed the parts, not whether the parts add up to a coherent product.
The result can be like walking through a house made from the same materials throughout, but the doors open in opposing directions and the staircases lead nowhere.
AI agents will amplify that incoherence unless we give them more than tokens and components. They also need canonical product references: trusted solutions to recurring problems that show how the product is supposed to work.
I wrote about this missing loop in my latest article: https://t.co/AVZYdv2FLw
TED talk from earlier this week. Shows a bit of the future of AI tools, how we teach AIs to follow our intent, and how the tools themselves can help scale our ability to give high-quality feedback: https://t.co/pZjdqesENa