Kraft Heinz portrays the collaboration with Disney as part of a strategy to “expand…into immersive experiences and experiential commerce” beyond the grocery shelf.
https://t.co/p0a7bVJJTn
The Super Bowl is no longer the only halftime show in town. Now the World Cup is planning to put on its own version of the action.
https://t.co/BOsuOpneG3
Toys aren’t just for kids anymore. Adults are leading the resurgence in toy sales and infusing new life into an industry that’s struggled in recent years.
https://t.co/ViPTpcF2sf
What do you do when you don’t feel comfortable leaving your littles with a teenage babysitter? Now you can hire a grandma to do the job.
https://t.co/bLOTLMB14W
SPOONS may be a popular party game – but now it’s also an acronym for Kellogg’s cereals, one the company hopes will convince shoppers that Kellogg’s offerings are nutritious enough to go in the family shopping cart. https://t.co/Q2s3RwSOIw
From pickle Mimosas, to pickle smoothies, to pickle beer, and even pickle flavored lip balm and lip gloss, it seems everyone is getting in on the food world’s hottest trend.
https://t.co/HhN8boSrVX
What do you do when you want to get your message to a large audience—but your topic typically makes people change the channel? American Family Insurance decided to tackle this challenge by turning insurance into a reality TV show. https://t.co/eSlTSXNDAZ
Do you ever find yourself wishing you could remember Grandma’s cooking secrets she shared last Christmas, or revisit an adorable phrase your toddler said? The solution: a simple gadget priced at $20 https://t.co/5OAt0CkeEa
If the hand that rocks the cradle rules the world, there’s no place this is truer than today’s Gen Alpha market. Simply put, moms rule.
Read more:
https://t.co/1KqApjr9bj
While today’s consumers may be feeling reticent about making big ticket purchases, the practice of “virtuous spending” is booming.
https://t.co/IkOJJh8gCj
For two decades businesses followed a familiar digital ad playbook of learning Google Ads, mastering Facebook targeting, and optimizing for clicks. That era may be coming to an end.
https://t.co/gCWQ1xRLiP
There’s no shortage of news and information bombarding today’s consumer from a wide variety of sources. Some of it is accurate. With the plethora of choices and messages, what source do you choose and who do you believe?
https://t.co/vdU3erngsc
As parents seek alternatives to screen time for children, are hands-on toys making a comeback? If the toy industry is rebounding – as recent data suggests – then Legos has emerged as the king of the comeback.
https://t.co/cRupHoX8Jk
Analysts at Luxury Integrated suggest Gen Z is the most universally homogeneous generation in history. They share a global digital culture but also a common struggle with housing, job stability, and inflation. https://t.co/Hs1Ec6Xaam