The @ycombinator S26 might have been the strongest batch ever. It's hard to believe YC could get much better, but I think with this batch, they really really did!
Below are my investments in the S26 Batch.
Take a peek 👀 👇🏻
Shane has a great moperators episode where he discusses this idea
All CRO wins are on-site efficiency gains that you should use to become more competitive in the ad auction
That’s why the “you generated $ X more profit” results from your AB tests are often not true in the long term — you use that leverage to drive more volume.
You heard it here first: "Marketers are going to be among the highest paid individuals in the world very very soon"
Send this episode to your bosses and CEOs; Marketing Operators listeners are getting raises.
I lied.
I want it all.
To live as fully and richly as possible. To experience everything. To max out my potential. To enjoy this one short little dance we call life.
I’m coming for it all.
YOU CAN JUST DO THINGS
What happens when the schedule changes?
A schedule change shouldn't require an admin meeting. 😂
Your calendar said: “9:00 AM.”
The client said: “Actually… can we make that 11:30?”
Someone has to update the calendar, notify the team, change the records… and somehow remember all of it.
Suddenly, that “quick update” has become someone's afternoon.
Until someone forgets to update the record, the wrong person still has it on their calendar, and the person now responsible doesn't even know it exists.
That's why I built an Intelligent Clinic Appointment Automation System that goes beyond simply connecting apps.
The workflow is designed to determine:
📅 What changed
👥 Who is affected
📝 What record needs updating
🗓️ Which calendar needs changing
📩 Who needs to be notified
🔄 What should happen to the previous assignment
But here's the important part.
This isn't about building one specific appointment system.
A business might have a completely different scheduling structure, approval process, team setup, or communication method.
The automation should not force the business into a predefined workflow, rather it should be tailored around the business,
That's the difference between simply connecting apps and actually automating a business process.
#n8n #AIAutomation #Automation #Workflows
I’ve currently been consulting with a lot of startups and founders who are looking to sell their high ticket products and services.
As someone who has done close to N500m ($367k) this year alone. Here’s how new entrepreneurs can go from idea to paid customers in less than 7 days.
I charge $2,500 for this but you get this for free:
You're not competing with people in your city anymore.
You're competing with anyone on earth with WiFi and a laptop. Refuse to be average.
Good morning,Techies✨
Two businesses can sell the same product at 2 different prices and get 2 different types of customers.
The product isn't always the difference. The Marketing Is.
Choose what behavior you want to train.
#MarketingStrategy#BusinessGrowth#BrandPositioning#FalconAfrica
Urgency marketing = Customers who buy deadlines
Discount marketing = Customers who wait for sales
Emotional marketing = Emotional buying + Emotional refunds
Marketing doesn't just bring people in. It teaches them how to buy from you.
This problem isn't just graduates, that's a business problem too.
Someone is asked: "What do you do for a living?"
"I'm a graduate."
"That's not what I asked."
A degree tells me what you studied.
It doesn't tell me what problem you solve.
I find this funny and we don't need to pretend like it doesn't happen.
The problem, that many people answer questions they wish were asked, instead of the one that was actually asked.
We’re in the final stretch of H1.
Before you lock in your Q3 marketing plan, I want to know;
What’s your #1 priority for Q3?
A) Lead Generation
B) Brand Awareness
C) Customer Retention
D) Sales Conversion
Vote below 👇
I’ll share the top answers + tailored advice in a follow-up post.
#FalconAfrica #MarketingPoll #Q3Planning
Hello, July! 🎉
A new month means new opportunities, fresh ideas, and bigger goals.
Whether you’re building your brand, growing your business, or reaching for new milestones, remember that consistency and the right strategy make all the difference.
This month, don’t just work harder work smarter. Show up, stay visible, and keep creating value for your audience.
Here’s to a month filled with growth, meaningful connections, and measurable success.
Happy New Month from all of us at Falcon Africa!
Let’s make July your brand’s best month yet.
#HappyNewMonth #HelloJuly #FalconAfrica #BrandGrowth #BusinessGrowth #DigitalMarketing #MarketingStrategy #GrowWithFalconAfrica
H1 is officially over.
Yet 68% of brands globally still don’t know their true marketing ROI.
They see ad spend go up and hope revenue follows.
The top-performing brands we work with treat every campaign like a business investment
they measure precisely and adjust fast.
Are you one of the 32% who actually know their numbers?
Comment “ROI” below and I’ll share a simple calculation framework.
#FalconAfrica #MarketingROI #Q3Planning #DigitalMarketingAfrica