GingerMay

GingerMay is a B Corp™ certified, award-winning global agency for integrated B2B tech communications. 📧 [email protected]

[GingerMay @TeamGingerMay]

Loved collaborating with @AdwantedEvents and @TheMediaLeader's Future 100 community on this piece exploring the balance between short-term performance and long-term brand value.

https://t.co/AkaFATTcRh

[GingerMay @TeamGingerMay]

Innovative broadcast tech deserves visibility.

In our latest blog, we explore why PR matters in media technology, from building credibility to helping buyers cut through complexity.

Read more: https://t.co/Ag1NwmJdnX

[GingerMay @TeamGingerMay]

Production is evolving fast.

Kirsty and Amber spent the day at @mpts_london, where conversations explored how AI, cloud workflows and changing audience expectations are reshaping media production and storytelling.

[GingerMay @TeamGingerMay]

The brand new Tomorrow podcast for Future Forum is live 🎧

Oli Barrett and Victoria Usher join Joshua Western of @Space_Forge to discuss space manufacturing, learning through failure and global innovation.

https://t.co/3f5zCrKzO3

[GingerMay @TeamGingerMay]

We have officially touched down in Miami...

Victoria and Naomi have landed and are ready to get stuck into what promises to be a brilliant few days at POSSIBLE.

If you’re here in Miami, we’d love to catch up. Drop us a DM or come say hello.

[GingerMay @TeamGingerMay]

The future of work is changing fast...

Thanks to @TechForGood_ for featuring Victoria Usher’s insights on why judgment and communication matter as much as technical skills for the next generation to stay ahead as AI reshapes careers.

https://t.co/8FHNGLY4E4

[GingerMay @TeamGingerMay]

VideoWeek's New Video Frontiers is underway!

We've heard lots of interesting perspectives already, and enjoyed discussions on topics from the evolving CTV landscape to the growing role of data, measurement and AI in video.

Looking forward to tomorrow.

[GingerMay @TeamGingerMay]

The count down to @PossibleEvent 2026 is on...

In just under two weeks, Victoria and Naomi will be touching down in Miami and will be meeting change makers across marketing, media and tech.

Looking forward to seeing you there.

[GingerMay @TeamGingerMay]

What does great agency leadership really look like?

Our CEO Victoria Usher joined David Phillips, Pangolin on a special leadership-focused @therealprmoment podcast with Will Hart.

From decision-making to building high-performing teams, listen here: https://t.co/mItRSIy9xu

[GingerMay @TeamGingerMay]

Our productivity is at an all-time high...

Or at least until we hit the sugar crash. We're back after the bank holiday and safe to say the GingerMay team is running on chocolate-fuelled energy this week!

We hope everyone enjoyed the break and excuse to indulge in a sweet treat.

[GingerMay @TeamGingerMay]

Are you attending AdVision on 6th May?

Join 100+ senior stakeholders for incredible networking and insights from industry experts, with panellists from dmg media, Audience Store, Magnite, Titan OS, Sparteo & Ozone.

Register now: https://t.co/9O8xrfNLMt

[GingerMay @TeamGingerMay]

The give to gain mindset isn’t just for IWD, it’s how leaders build value.

Our Deputy MD, Amy Lawrence, shares with @mediashotz why small acts of mentoring have never been more important

https://t.co/nRIncSh0Qt

#IWD2026

[GingerMay @TeamGingerMay]

February’s been busy…

From the stages of @TechEx_Event Global and @Google to the energy of MAD//North, we’ve been on the move.

We’ve been on great sessions with @IAA_UK and @tangoomedia, plus our 2026 AdVision dates are live: 6 May, and 15 Oct.

Bring on spring!

[GingerMay @TeamGingerMay]

PR and earned media spend will increase x2 due to the increased use of LLMs, according to Gartner...

LLMs will be the main gateways for search and powered by 'authority signals' via earned routes.

Read more here: https://t.co/c9clMrdVIW

[GingerMay @TeamGingerMay]

If they can’t repeat it, it didn’t cut through.

At @IAA_UK UPLIFT, Victoria Usher shared why clarity is a leadership asset, not just a basic skill.

Technical brilliance gets you in the room, but simplifying the complex drives the sale.

[GingerMay @TeamGingerMay]

We’re bringing media’s brightest minds together for AdVision: Redefining Influence, an exclusive, invite-only IWD event with @SphereDigRec on leadership and equity.

💥 Panel: LinkedIn, Deliveroo & Venatus.

💥 Fireside: PubMatic & Acorn-i.

Stay tuned for insights!

[GingerMay @TeamGingerMay]

We’re thrilled that our Founder and CEO, Victoria Usher, has been appointed as a judge for the @therealprmoment Awards 2026.

Good luck to all the agencies and teams submitting their work! We can’t wait to see who's pushing the boundaries and to celebrate the best of the best.

[GingerMay @TeamGingerMay]

Thanks to the @TechEx_Event team for today's view of the B2B tech landscape, including struggles to bridge the gap between technical complexity and commercial trust.

PR removes this barrier, translating complex details into clear, value-led narratives.

[GingerMay @TeamGingerMay]

January’s been strong …

We joined Adwanted at invite-only The Year Ahead, The Drum at Predictions 2026 and headed to IAB’s Techtonic.

To round it off, we delivered a day of client workshops and brought an exciting new event and brand concept to life.

[GingerMay @TeamGingerMay]

AI strengthens defences, but AI‑driven attacks are evolving just as fast.

When things go wrong, who’s responsible: the engineer, the data, or the algorithm?

We explore why privacy is not just about compliance, it’s also about communication: https://t.co/wofAG6a6ac