Using digital, messaging and technology tools to build electoral power for Democrats in swing states with local and national implications. ๐ฉ๐ผโ๐ป๐๐บ๐ธ
Trump spent $400M less than Harris and still won. How does that happen?
Tech for Campaignsโ 2024 Digital Ads Report uncovers this wasn't a money problemโit was a strategy problem. 2016 strategies can't win the current elections.
Read the full report: https://t.co/7h4SSEwSBe
TLDR; The Lab is TFC's accelerator-style program for Democratic digital experimentation.
We fund high-impact tests across AI, messaging, targeting and platform.
Selected applicants get funding + guidance from leaders at Netflix, Haus, Airbnb, and Y Combinator
@davidplouffe says campaigns need to master "answer engine optimization" - getting Democratic messages into AI chatbot responses.
We're already testing it. Round 2 of The Lab is open now.
Apply by June 15th or share with someone who should!!
https://t.co/f0XO24X53X
Nearly 1 in 3 people voted by mail in 2024.
Now the Supreme Court is hearing arguments that could limit mail voting, ending the grace period that allows ballots mailed by Election Day to still be counted if they arrive after. Voting rights are on the line ahead of the midterms.
TFW someone you've worked with since 2018 becomes the best shot at flipping Texas blue.
Congrats @jamestalarico on winning the the DEM US Senate Primary in TX. Who is ready to flip Texas blue for real?! LFG!!
Deadline: applications close March 11! If you have an idea for Democratic digital experimentation, apply to The Lab now. The Lab combines funding, commercial expertise, and shared learnings so Democrats can evolve fast enough to win in 2026 and beyond.
https://t.co/069WBA1M7m
We're hiring a Marketing Experimentation Lead for The Lab. You'll be the strategic backbone of our new R&D program for Democrats. Real experiments. Real data. Real lessons. Apply: https://t.co/prdMUOdUFZ
2 weeks left to apply to The Lab's first cohort!
We've already received A TON incredible applications, but there's still time for yours to rise to the top.
Don't be surprised by election results in November when you can do something about it now.
Apply: https://t.co/f0XO24X53X
Democrats are stuck using a 2008 strategy. "The Lab" is helping Democrats learn fast enough to win the midterms. Read the Politico coverage of our recent launch to learn more about how we win in the midterms and beyond. https://t.co/lFMYVgEzGN
Weโre looking for bold ideas in: ๐ค Responsible AI ๐ฑ New platforms (Reddit/Substack)
๐ The first cohort is forming now. Apply by March 11: https://t.co/f0XO24X53X
Weโve teamed up with leaders from Netflix, Haus, Airbnb, and Y Combinator to form the Commercial Advisory Committee of โThe Lab.โ
Weโre now seeking applicants for its first cohort.
As Michael Spiegelman (formerly of Netflix) explains, applicants will receive ongoing guidance from top tech executives to ensure every experiment is rigorous and supported.
Introducing: The Lab. ๐งช
Weโre launching an accelerator-style program for Democratic digital experimentation.
๐ We are looking to bring on our first cohort: political and commercial organizations who have strategies to test.
๐ Apply by March 11! https://t.co/f0XO24XCTv
Here's what you need to know this week. What's new? The Democrat's playbook continues to be out of date. The GOP introduces new laws to roll back voting rights. And, the redistricting war rages on.
If weโre not adapting our campaign strategies, weโre becoming obsolete. Stay tuned for an announcement about how we plan on helping Democrats meet the moment.
Weโre not falling for it.
These attacks on voting rights are an attack on free and fair elections. Thatโs why we work to ensure the factsโand the ballotโremain accessible.
During a week of national protest in Minneapolis, the GOP is attempting to dismantle the democratic process from the ground up.
While all eyes are on Minnesota, several dangerous developments are flying under the radar. Here are the 5 things you need to know:
5๏ธโฃ The extra noise creates suppression:
Our opponents release so many extreme bills and wild headlines that the truth can get buried.
This is a strategy of voter suppression: intimidating voters and spreading misinformation.