The numbers are harsh, but not surprising. The fact that 93% of Web3 gaming projects are effectively dead isn’t failure it’s the natural outcome of flawed priorities: tokens over product, speculation over fun, hype over retention. Player experience was sidelined, economies weren’t designed to be sustainable, and distribution wasn’t handled properly. Most “games” were actually financial instruments, and they couldn’t retain players.
But if you read the situation correctly, this is a massive opportunity. The noise is gone, competition is thinner, and the standards are clearer: game first, economy second; retention before monetization. Teams that can build with an Invisible Web3 approach, strong game loops, real progression, and proper distribution (PWA + App Store + googlePlay store)now have open ground. No champion has emerged because very few were doing it right whoever does now will win.
LATEST: ⚡ Roughly 93% of Web3 gaming projects are now "effectively dead," according to Caladan, with token values down 95% from 2022 peaks and studio funding collapsing 93% by 2025.
Out of these thousands of developers, only one will rise to become the most innovative project of the 27/28 run, while proving Lily wrong by single handedly reviving a vertical thought to be dead.
This isn't for engagement. I know exactly what we are building, so I’m just leaving a note here for the future.
4 months into building a massive ecosystem, and what we’ve cooked up over the last 2 weeks is unprecedented. Dev is wrapping up, launch is imminent. As Jobs said, people don't know what they want until you show it to them. We’re about to show the world what GameFi is actually supposed to be.
#GetFiHub #RollRaider #RaiderAgents #WikZGames #GetFi
48 sleepless hours, back to back crises in the final stretch, and that massive relief... Managed to get our @colosseum submission in with just minutes left on the clock. Time to disconnect from the world and get some deep sleep! 🛠️
We've completed 50-60% of our vision. Would've loved another 2 weeks, but we don't stop shipping what we have and stepping into the arena! @Colosseum Let's see what happens... 🥷⚡
It's the final day of the @Solana Frontier Hackathon.
Thousands of developers and founders from across the world are now submitting the products they have been building over the past couple of months.
Remember, today is not the end of your journey. It's just the beginning.
@Berna7224 It doesn’t have to be one or the other; a game can absolutely have both. But the barrier is high. It takes serious engineering, dual expertise in pure game design and crypto mechanics, and above all, genuine integrity. Has anyone actually nailed this balance yet?
The numbers are harsh, but not surprising. The fact that 93% of Web3 gaming projects are effectively dead isn’t failure it’s the natural outcome of flawed priorities: tokens over product, speculation over fun, hype over retention. Player experience was sidelined, economies weren’t designed to be sustainable, and distribution wasn’t handled properly. Most “games” were actually financial instruments, and they couldn’t retain players.
But if you read the situation correctly, this is a massive opportunity. The noise is gone, competition is thinner, and the standards are clearer: game first, economy second; retention before monetization. Teams that can build with an Invisible Web3 approach, strong game loops, real progression, and proper distribution (PWA + App Store + googlePlay store)now have open ground. No champion has emerged because very few were doing it right whoever does now will win.
LATEST: ⚡ Roughly 93% of Web3 gaming projects are now "effectively dead," according to Caladan, with token values down 95% from 2022 peaks and studio funding collapsing 93% by 2025.
We are building the foundation GameFi should have had from day one. Seeing the market bleed doesn't scare us; it shows us exactly why someone needs to solve this. We know exactly why those projects failed. We haven't walked away and we won't because our conviction is absolute. We are here to show the world the massive results you get when you actually combine proper game mechanics with sustainable economies. 🤜
Couldn't agree more, Kate! Your observation is painfully accurate. The "death spiral" is real, and it's happening because of the very foundation these projects were built on. I highlighted this exact issue in an older post, pointing out why this was bound to happen:
Let’s talk about the silent killers of GameFi: Crypto VCs and Angel Investors.
From analyzing hundreds of projects, one thing is crystal clear: Crypto funds have been investing in "stories," not products. With zero playable games and zero proven metrics, they threw millions of dollars at fancy pitch decks at absurd valuations. The result? Inflated bubbles that eventually popped.
In the Web2 Mobile Gaming world, the rules are very different and highly rational:
In traditional gaming, if you don't have a working product, you can't even get your foot in the door with a VC. Investors expect you to go to market, run user tests, and show actual metrics (Retention, CPI, LTV) first. It’s a much smarter, less risky approach. Thanks to this discipline, the mobile gaming ecosystem is growing at a massive scale every single day.
To put the size into perspective, let me give you a simple example:
A startup that began with just $200K in capital hit the right metrics and, just 6 months later, was acquired by Scopely (the makers of Monopoly Go) at a $1 Billion valuation just a couple of months ago!
Today, a single mobile game is generating over $30 Million in real monthly revenue. Do you think this is a coincidence? Absolutely not. It’s the result of flawless product execution and marketing math working perfectly behind the scenes. There are far more of these "unicorn" stories happening behind the curtains in mobile gaming.
Now let’s look back at the massive Crypto ecosystem:
Forget just Web3 gaming for a second; look at the entire market. Out of all the DeFi protocols, L1/L2 networks, and massive infrastructure projects... In this entire space, you can barely count a handful of projects generating $30 Million in monthly "real revenue" bringing fresh capital into the system instead of just inflating supply by printing tokens out of thin air.
Here is exactly where the real opportunity lies.
The potential is massive! If we can take that frictionless "Game Quality" and metric-driven discipline of Web2, and combine it with the "Economic Incentives" and true ownership of Web3... the mobile gaming market will be completely transformed.
We haven’t applied to @colosseum yet. But if we do, I truly believe we could make a real difference and be a strong contender. Why am I so hopeful about this? 👇
Unfortunately, many developers in the crypto ecosystem tend to copy existing projects that have already captured market share. But we can all see that the space is overly saturated with these copy-paste models. We need a fresh approach.
A Brief History of Cycles
We had the ICO craze in 2016-17, the NFT mania in 2020-21... In this latest cycle, the Telegram mini-app and pump fun trends really breathed life into the market. Aside from those, most new users unfortunately only entered the space driven by sudden price action.
The Next Big Narrative: Sustainable GameFi
One of the biggest narratives of the next cycle could very well be the true, sustainable rise of GameFi. And we believe we can be a key part of this shift. We have a solid foundation: a massive vision, a realistic business plan, and a product that brings this plan to life step by step.
So, how could our approach differ from past cycles?
Previous cycles pulled in massive numbers of users, but unfortunately burned through them just as quickly. When the hype died down, a large portion of those people left the ecosystem.
If we can properly execute our vision, our goal isn't just a short-term win. We dream of building a bridge that continues to seamlessly onboard real Web2 users into Web3 for years to come. We could potentially help young people, who haven't even interacted with traditional banking yet, step into the Web3 economy simply by playing a game. We hope to be a lasting and valuable part of future cycles.
About #Colosseum and #GetFi
If you want to achieve anything great, it needs to become your one true priority. The only thing on your mind. Nobody accidentally got rich from business. Nobody accidentally built a great physique. They were obsessed with it for multiple years until it became their default.
Let’s get to that harsh truth I mentioned in my last article: Why are Web3 gaming startups on the completely wrong path? 👇
A few days ago, I talked about how the biggest secret behind billion dollar Web2 games is
"frictionless user habits and familiar UI/UX." A player opens the game, taps once, and immediately dives into the fun.
Now look at the current Web3 (GameFi) landscape. The industry is doing everything in its power to sabotage this golden rule of Web2!
🚧 1. The Massive Friction Barrier
A regular gamer downloads a game to have fun. Web3 games, before even letting the player into the main menu, force them into a financial labyrinth: "Connect wallet," "Add network," "Save seed phrase." No player wants to see a crypto exchange interface when they just want to relieve stress on the subway.
🧩 2. It's a DeFi Protocol, Not a Game
When designing UI/UX, Web3 studios act like DeFi protocols rather than game studios. Instead of health bars, the screen flashes with token prices and APYs. This doesn't attract players; it only attracts speculators.
📱 3. The Complexity Delusion & Ignoring "The Power of Mobile"
And perhaps the biggest blind spot: Developers think they increase their project's value by building overly complex, hardware-heavy games (PC/Console style). But there is a massive reality called
"The Power of Mobile."
You don't need powerful PCs or consoles. Mobile is the ultimate way to directly reach billions of devices and users. The ecosystem is already built and just sitting there; you just have to go and claim it. The more complex and hardware dependent you make your game, the smaller your target audience becomes.
💡 So, What’s the Solution?
If we want true mass adoption, we must transition to the "Invisible Web3" model.
From the outside, a Web3 game should look and feel exactly like those "Top 100 Web2" games we analyzed.
• The player should download the game and start playing immediately without connecting anything.
• They should fall in love with that addictive, smooth "Core Loop" (just like the captivating rhythm we are building with Raider Pass).
• Wallet creation, NFTs, or Tokens... All of this should happen invisibly in the background, or be offered as an "extra value add" only after the player is fully hooked.
This is exactly the vision we are focused on at @GetFiLab. Web3 economics is a fantastic incentive tool, but if you shove it in the player's face or push them out of the mobile ecosystem with unnecessary complexity, you kill the project before it even starts.
Game first. Simplicity first. The rest will follow.
The very first thing we did after launching the project with our @GetFiLab team was to analyze the "Top 100" most downloaded and highest grossing mobile games using Sensor Tower data. We spent hours on each one, and an incredible picture emerged that summarizes the industry's secret.
The most interesting detail we noticed was this: Even if the core mechanics (core loop) of the games were completely different, the UI and user onboarding flows were almost exact visual copies of one another.
Why? Because user habits are everything.
📊 The Free Outputs of Million Dollar A/B Tests
The onboarding processes, the exact second a player sees their first ad, the placement of the first In App Purchase (IAP) offer, and even the pricing... They were all identical.
This isn't a coincidence. These metrics are the "perfect formula" that massive studios found by spending millions of dollars and running hundreds of thousands of A/B tests. Instead of taking unnecessary risks, smart developers adopt these proven metrics. The rule is simple: If your core mechanic is different and fun, don't reinvent the wheel with the UI and confuse the user!
🎢 Level Design: A Psychological Rollercoaster
Another critical point was the level design. Successful games constantly throw you into a different adventure, but in the background, they play the exact same rhythm. This creates massive habituation and retention.
The most important part is the difficulty curve. It never progresses in a flat, linear way like Easy -> Hard -> Very Hard. In all the giant games we analyzed, difficulty levels were placed at perfect intervals right after onboarding, tailored to the player's psychology. When a player finally beats a level they struggled and stressed over, the system always gives them a "breathing" level to relax. This fluctuation is the real magic that keeps the player hooked.
💡 So, what about Web3?
I don't want to drag this out too long for now, but there is one very clear truth I pulled from this analysis: Gaming startups in the Web3 space are, unfortunately, on the completely wrong path.
Why? I’ll explain exactly what this massive mistake is and how to fix it in tomorrow's thread.