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๐ช๐ฟ๐ถ๐๐ถ๐ป๐ด, ๐จ๐ก๐ค๐ฌ:
Whatever your politics, itโs impossible to deny Barack Obamaโs communication prowess.
Heโs a magnificent storyteller, and as fine a writer as they come. And in the preface of his memoir, ๐ ๐๐ณ๐ฐ๐ฎ๐ช๐ด๐ฆ๐ฅ ๐๐ข๐ฏ๐ฅ, Obama shares how he writes first drafts:
โI only write longhand,โ he explains, โcomputer word processors give the first draft too much polish, and more opportunity to make half-baked ideas tidy enough to appear passable.โ
๐ช๐ต๐ฒ๐ป ๐ ๐ฟ๐ฒ๐ฎ๐ฑ ๐๐ต๐ถ๐, ๐ถ๐ ๐ณ๐ฒ๐น๐ ๐ณ๐ฎ๐บ๐ถ๐น๐ถ๐ฎ๐ฟ.
I recognized the sentiment, though Iโd never fully acknowledged it in my own process:
I donโt write longhand (my hand cramps) but I write on my phone a lot, using one finger, ๐ฑ๐ฆ๐ค๐ฌ๐ช๐ฏ๐จ. In fact, almost every idea, note, and yes, first draft I've ever produced for VeryGoodCopy have been written on my phone, in a Google doc, pecking away, slow and steady, ๐ฑ๐ฆ๐ค๐ฌ-๐ฑ๐ฆ๐ค๐ฌ-๐ฑ๐ฆ๐ค๐ฌ.
Writing this way โ with a self-imposed physical restriction โ forces me to be thoughtful and intentional and rational about every word, every punctuation mark, everything I put down. When Iโm on my phone, the idea is expressed slowly, methodically, unlike when Iโm typing on a keyboard at 60 words per minute and everything is suddenly there and seemingly right.
Writing slow is thinking slow, which, according to Nobel Prize winner, Daniel Kahneman, is how we ๐ด๐ฉ๐ฐ๐ถ๐ญ๐ฅ be thinking if we want clear, coherent thoughts.
And whatโs good copy if itโs not clear and coherent?
๐ง๐ผ ๐๐ฟ๐ถ๐๐ฒ ๐๐ฒ๐น๐น, ๐๐ฟ๐ ๐๐ฟ๐ถ๐๐ถ๐ป๐ด ๐จ๐ก๐ค๐ฌ.
And to write slow, create bottlenecks between your thoughts and the words you put on the page, especially when writing a first draft:
Write longhand.
Write with one finger.
Write with physical restrictions.
๐ช๐ฟ๐ถ๐๐ฒ, ๐จ๐ก๐ค๐ฌ.
Go on.
โโโ
Image: Pete Souza/Wikimedia Commons
Parents of young children need to watch this to make sure it's not happening to their children.
Is My Kid Learning How to Read? Part 1: Purple Challenge https://t.co/Zr7iNQdAEH via @YouTube
Today weโve written to @nadhimzahawi. If teachers donโt receive the above inflation pay increase they deserve, we will be balloting for industrial action.
It's time to #ValueEducation and #ValueEducators
@RealCandaceO I wonder how many comments have been removed from this thread that speak the truth. Empty headed followers that arenโt willing to stand up for their own rights fill this thread. The truth is...many many people believe exactly what Candace does. Like sheep to the slaughter...
Ann Handleyโs newsletter is such a fun read. Itโs full of the latest marketing tips and writing ideas. You can subscribe for free with this link....totally worth it. I love it!๐๐ป๐.
https://t.co/a5Lcv4MSrX