The FS Forum

Dedicated to improving marketing effectiveness in financial services. Follow us for updates & key insight from our events. #FSForum to join in the discussion.

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…and that’s it! Thank you so much for joining us tonight and thank you once again to our amazing sponsors @CowryConsulting @PublicisSapient @PhoebusSoftware #MIAwards2023

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And last but not least, the Most Innovative and Transformative Idea category. The Winner is… @BankofIrelandUK! Congratulations! #MIAwards2023

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The next Judges’ Special Award is the Best Innovation in B2B Marketing Category. A massive congratulations to @LloydsBank with @Savanta_UK, Coldr and @blackbritishnet #MIAwards2023

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Next is our Judges’ Award for Best Innovation in B2C marketing. This entry has also taken a gong tonight- it’s @NatWestGroup with Housemate - Simplify Shared Living Experiences #MIAwards2023

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Our Judges’ Special Awards are chosen by our judging panel from all the entries. The Best Creative Leap award showcases a good truly outside the box shift in thinking.
The winner is an entry which has already taken a trophy - @BritishInsurers and @ThePLSA with @TeamspiritGroup

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But the winner of the Most Transformative Internal Collaboration is @HUBFINSVS with ‘Destination Retirement’! Congratulations! #MIAwards2023

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Next is the Most Transformative Internal Collaboration category - we have a Highly Commended from @TRowePrice for the ‘Email Modernisation Project!’ #MIAwards2023

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The Most Transformative Customer Insight category recognises the use of data to transform the understanding of customers. The judges gave a Highly Commended to @QuilterCheviot @CowryConsulting! Well done! #MIAwards2023

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The Most Transformative Customer Insight category recognises the use of data to transform understanding of customers. Highly Commended goes to @QuilterCheviot and @CowryConsulting for Transforming Consumer Understanding Using Behavioural Science #MIAwards2023

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We have two clear winners for ‘Most Innovative Company of the Year’. These are businesses that the judges felt embodied the spirit of innovation. A massive well done to Snoop and Penny Technology! #MIAwards2023

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Our next category is ‘Most Innovative Company of the Year, honouring the companies that have consistently pushed the boundaries of innovation.
Highly commended goes to FICO for their use of blockchain to advance responsible AI #MIAwards2023

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But now for the winner! The winner of the Most Innovative Agency Partnership is @PhoenixGroupUK with @CowryConsulting, @samaritans and @CanStudios - congratulations! #MIAwards2023

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The Most Innovative Agency Partnership category highlights collaborations that have produced exceptional results. The have a highly commended entry from @Amundi_ENG and @CopylabUK for ‘Your Planet Your Future Report’ - well done! #MIAwards2023

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But the winner of the Award for Best Marketing Led Business Change will be @ProtectLineIns with https://t.co/2B0O8wx7pQ! Congratulations! #MIAwards2033

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Recognising the transformative power of marketing, we come to the Best Marketing Led Business Change category. The judges awarded a Highly Commended to @CTinvest_EMEA for Brand Integration Driving Business Change #MIAwards2023

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We’re now on the Award for Best Innovation in Design Thinking. Highly Commended goes to @HUBFINSVS for ‘Destination Retirement’ - well done! #MIAwards2023

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But the winner of the Best Innovation on a Small Budget award is @BankofIrelandUK with ‘Duplicate Application API’! Congratulations! #MIAwards2023

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The next category is Best Innovation on a Small Budget. The judges gave a Highly Commended to @TargetGroupLtd for their ‘Designing a Customer Centric Self-Serve Approach to Collection Arrears” - congratulations! #MIAwards2023

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Our next award recognises the Best Innovation in Channel or Format. Highly commended goes to @BlackRock for ‘Taking Everything to the Next Level’ campaign - well done! #MIAwards2023

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The winner of the Best Innovation in Channel or Format was lauded by the judges for the ‘great use of gamification in a sector that has previously under-utilised its benefits’… the winner is… @PIMCO with PIMCO Income Campaign! #MIAwards2023