Read the full article on our conversation with practical takeaways for brand builders, founders and community managers, or watch the episode.
https://t.co/ZVvKQFnyr6
Why should a brand care about building a community?
In the latest edition of our Crossroads conversation, Seena Hamirani demystifies the benefit and impact of building intentional communities.
Seena and Reyana from SheR HQ also talked about the trust and data only a community can help build, about ownership and platforms and the corresponding business outcomes.
It's always good to remember that you are not making them signup for an event, you are making them signup for your network site, service and community.
You'd ideally want to have users join your platform when they are registering for an event for the first time, but if you don't we've got you covered both ways.
https://t.co/VaO9unFCy4
The key to winning the battle against worldwide email spam is the role of Email Service Providers - ESPs need to ensure recipient consent and have the guts to mercilessly deplatform spammers.
https://t.co/ar2XaHAUEx
- Why retention matters more than reach
- How community differs from social media
- Why brands that invest in meaningful member experiences today will have a competitive advantage tomorrow.
Those are the questions we asked Community strategist William Allen on The Crossroads.
In an AI-saturated world, distribution becomes key. The winners won’t just create quality content, they’ll know how to surface it.
#BuildwithMainCross#LearnwithMainCross
Whether you're building a community, a knowledge hub, or a social commerce platform, this empowers you to do it seamlessly, efficiently, and within a fully integrated ecosystem.
The internet is shifting. From platforms where you rent audiences, to digital spaces you control.
That’s exactly what the MainCross Builder’s Pass is unlocking. It’s a launchpad for early builders.
Learn more: https://t.co/u3dZgQfDM9
#nocode#community#networkcms#mediahub
With the MainCross Builder’s Pass, you can:
✨ Build your own branded digital ecosystem
✨ Own your content, community, and commerce
✨ Launch faster with no-code tools
Beauty brands are at critical crossroads as they build consumer connections in the new web.
They must transition from fragmented experiences to integrated digital ecosystems that combine utility and community and help build trust.
https://t.co/fnoJvLKIE2