JPC

We’re an award-winning strategic brand and communications consultancy who simplify the complex to help our clients communicate better.

[JPC @ThinkJPC]

Behavioural marketing: Find out why unconscious bias is key to contract renewal in our latest blog… https://t.co/ChJDDJXa0g #behaviour #behaviouralscience #behaviouralmarketing #personalisation #b2bmarketing #abm #abx #dbm #rfps #bids #winmore #growth #salesenablement #sales

[JPC @ThinkJPC]

The Human Touch podcast: Are robotic communications killing your sales team? Featuring Ericsson's Lisa Daniels… https://t.co/DtvGFJ6Jn3 #marcoms #b2bmarketing #personalisation #b2b #technologymarketing #techmarketing #techsales #winmore #growmore #growth #ABM #DBM #ABX

[JPC @ThinkJPC]

Most people put a premium on brand image and responsible actions, says new research https://t.co/jDfbxdbham #brandimage #CSR #ESG #responsibletrading #marketresearch #newresearch #marketing #marketinginsight #markettrends #consumertrends @marketingcharts

[JPC @ThinkJPC]

The CMO shift: Why has their focus moved from innovation and integration to growth and the customer experience? https://t.co/z8aYZw9rPl #ABM #CMOs #b2bmarketing #growth #CX #ROI #ABX #winmore #growmore #marketinginsight #marketingresearch @marketingcharts

[JPC @ThinkJPC]

4 things B2B buyers want from thought leadership and content marketing https://t.co/Qv3ctFx85E #thoughtleadership #contentmarketing #b2b #b2bmarketing #personalisation #insight #cx #customerengagement

[JPC @ThinkJPC]

B2B event success is increasingly dependent on attracting the right attendees, says new research https://t.co/1RPuxUmH7L #events #eventmarketing #experiential #exhibitions #conferences #b2b #b2bmarketing

[JPC @ThinkJPC]

Must try harder! Where consumers think businesses are not doing enough for people, society and the planet https://t.co/a4Kblej5LA #ESG #CSR #climatechange #workforce #HR #inequality #diversity

[JPC @ThinkJPC]

Special treatment! 82% of people want a brand's messaging to treat them like an individual https://t.co/POgJTfL9Zg #marketing #CX #customerloyalty #customertrust #trust #loyalty #growth #sales

[JPC @ThinkJPC]

How can you build customer trust and loyalty – check out the key factors here… https://t.co/VF6SCGnhC2 #customertrust #customerloyalty #trust #loyalty #cx #customerexperience #customerservice #transparency #sustainability #value

[JPC @ThinkJPC]

Content gold! 82% of marketers say content’s importance as a revenue driver has grown https://t.co/YE59HUIyDB #contentmarketing #marketing #b2bmarketing #content #revenuegrowth #growth

[JPC @ThinkJPC]

Over 50% of B2B buyers expect a personalised experience across the customer journey, says new research https://t.co/Rk7PGdfIjD #personalisation #B2B #B2Bmarketing #markering #whatbuyerswant #B2Bbuyers #ABM #ABX #CX #UX

[JPC @ThinkJPC]

Find out how this 'smart' US City is using technology to cut crime, traffic and pollution https://t.co/xc7cRktAJv #smartcities #smarttechnology #urbaninnovation #digitaltransformation @Gartner_inc

[JPC @ThinkJPC]

58.4% of Marketers Expect Their Content Budgets to Increase in 2023 https://t.co/OVxd6cNwHB #contentmarketing #content #b2bmarketing #ABM #ABX #newresearch #marketingtrends #contentrends

[JPC @ThinkJPC]

More people expect CEOs to take a stand on issues. But which ones are most important? https://t.co/EhRvtBNAps
#CEOs #ESG #CSR #bigissues #marketresearch #takeastand #b2b #responsibility #purposemarketing #purpose

[JPC @ThinkJPC]

Ensure your customers see you, AND ONLY YOU, as their go-to superhero by delivering highly personalised account-based experiences (ABX). Find out how…
https://t.co/yEhuK7bxxu
#B2B #abm #abx #marketing #sales #salesenablement #winmore #growbusiness #attractbusiness #B2Bmarketing

[JPC @ThinkJPC]

Study: Over 90% of business leaders say thought leadership is key to building authority in their industry https://t.co/kU0cK7s4FS #contentmarketing #content #thoughtleadership #ABM #marketing #reputation #brandvalue #b2b

[JPC @ThinkJPC]

What delays the B2B buying process? https://t.co/DC87gSK29f #b2b #newresearch #salesresearch #sales #buyingprocess #buying #salesstrategy #marketingstrategy #pricing #contentmarketing #customerexperience #CX

[JPC @ThinkJPC]

Why "lead capture" addiction can kill sales, and how to overcome it… https://t.co/KWf9E0zHW5 #abm #leadgen #b2bmarketing #salesenablement #marketing #growth #marketinginsight #b2binsight #winmore

[JPC @ThinkJPC]

ABM BEST PRACTICE: Watch our MD's podcast on ABM personas and how to get them right…
https://t.co/U4euEYVEa8 #ABM #AccountBasedMarketing #B2BMarketing #SalesEnablement #CustomerEngagement #ABMtips #WinMoreBusiness #Podcast

[JPC @ThinkJPC]

How to up your bid game. Tenders deliver a third of B2B revenue, yet win rates are down. Here's how to increase your win rate… https://t.co/mCT2A6Uz2l #dbm #bids #tenders #RFPs #winmorebids #salesenablement #growsales #salesgrowth #abm #abx #bidsuccess #B2Bmarketing #b2bsales