$550 investment to $80,000+/monthly revenue in 11 months.
Here’s how ⬇️
1. Formed an LLC for $550
2. Posted in a community FB group
3. Completed $8,000 month 1 from that group
4. Joined more FB groups and grew to roughly $12,000/mo
5. Quit my day job and went full time
6. Rebranded and formed a GMB focused on reviews
7. 215+ reviews in 11 months
8. Hired a CFO and our first few techs
9. Seller financed a Van off FB marketplace
10. Wrapped vehicles, got an office, reinvested profit into marketing
11. Just hit $80k/mo in revenue and will do $1.3-1.5m this year.
Never ran a business, never completed a repair myself, trusted those around me, empowered all employees to take risk and make decisions… our growth so far is unstoppable. We are learning every day.
My dad ran a lawn maintenance company for 25 years. When he was getting ready to retire, he realized something heartbreaking.
Everything he had built wasn't actually something he could sell.
He was the business.
If he stopped working, the business stopped too.
Unfortunately, that's the reality for more than 95% of trades businesses, especially in the handyman industry.
I asked him one question.
"If I came to you five years before retirement and told you I could build systems, hire leaders, and stabilize the company so it ran without you, but in exchange you only owned 20% and I owned 80%, yet five years later you could actually retire and still participate in a meaningful exit, would you have taken that deal?"
He didn't hesitate.
"In a heartbeat."
Because he realized something too late.
Twenty percent of a business is worth a whole lot more than one hundred percent of a job.
That's the opportunity I see.
Not buying companies from people who are looking to cash out.
Finding owners who have spent decades building something special but have unknowingly built themselves into a corner. Helping them turn what they created into a real business that can thrive without them. Creating systems, leadership, and scalability so they finally have a path to step away.
And when the day comes to retire or sell, they don't have to lock the doors and walk away from a lifetime of work.
They get to realize the value they spent years creating.
Pretty wild to think we gross over $1M a year in our second year of business and only use door hangers, yard signs, van wraps and LSA.
Game over once we introduce a diverse marketing approach and hit all the major levers.
Ken Goodrich once told me “the majority of my wealth was created by being a minority owner”
And that stuck with me
Too many people are focused on not giving away equity because their ego is too big, and their businesses never achieve what they may have.
Im humble enough to realize that by partnering with the right people, I will create wealth far beyond my imagination.
This is why I can’t go anywhere with my wife.
We’ll be sitting in a restaurant having a perfectly normal dinner, and instead of enjoying the meal, my brain starts trying to redesign the entire business model.
Tonight’s thought:
Why do restaurants wait until you sit down to take your drink order, then come back for appetizers, then come back again for entrées?
What if it was reservation-only…
The moment you book, you get a text sequence. Pick your drinks, appetizers, and meal before you arrive. Show up and your drinks are already on the table, appetizers are already out, and your food is already being prepared.
Would it work? I have absolutely no idea.
Anyways happy Saturday
I saw a video recently where a kid with 200 followers posted explaining that he wanted to shoot his shot with brands even though he had no following. But that right now he's like a penny stock. Any company that doesn't take a chance on him now will regret not getting on board earlier.
And it worked.
Here is what I found interesting. As soon as these brands started engaging in his comments, his account went through the roof and everyone wanted on board. Truly overnight.
I can't help but think an investment firm that rolls up home service companies could do the exact same thing for a “penny stock founder.”
Give someone worth betting on the resources and operational playbook to be successful and it feels inevitable that they'll build something big.
Everyone wants off the tools.
Not everyone is ready.
I bet someone told you in order to scale, you have to "Get off the truck" as fast as possible.
I disagree.
If you can't track leads, manage schedules, read your books, or build a process... getting off the truck just means paying someone else to watch you scale chaos.
Know yourself. Then decide.
There comes a point in business where smart founders realize they need to bring in the people, resources, and experience required for the next phase of growth.
Others let their ego convince them they can do it all alone, and end up becoming the ceiling their business never breaks through.
The future at Handy’s is big
@thecruice I’m gonna get roasted for these pics but that’s okay - lol… I’m also dumb enough to then get it re tattooed haha. Dark is old version… sticker western is new version