In this Executive Spotlight, Bill Baker–Lacek's CEO, talks with @Loyalty360 about celebrating our 30th anniversary, the evolution of brand devotion, and new technologies that will impact the future. (p.8)
https://t.co/iePLnZgVWM
#marketing#loyalty#branding#anniversary
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Fascinating talk by @TomAnthonySEO showing a lot of evidence that Apple is most likely launching a search engine (in fact, they already have in iOS14)
They’ve even publisher their ranking factors 🤯 and applebot can appear in your logs
#searchlove
.@AuthorityMgzine interviewed @ToddHedberg for their series on "How to Effectively Leverage The Power of Digital Marketing, PPC & Email to Dramatically Increase Sales." Read on for insights on #digitalmarketing & career success.
https://t.co/oYdgDC9TAB
#ppc#emailmarketing
.@AuthorityMgzine interviewed @ToddHedberg for their series on "How to Effectively Leverage The Power of Digital Marketing, PPC & Email to Dramatically Increase Sales." Read on for insights on #digitalmarketing & career success.
https://t.co/oYdgDC9TAB
#ppc#emailmarketing
My recent @TheLacekGroup thought leadership contribution, 'Searching for Loyalty in All the Wrong Places', featured on @customerthink https://t.co/LtDAw3dUMk
Most major brands invest heavily in #SEO to acquire new customers but often neglect their major engagement engines: loyalty programs. Check out these five tips to improve your search relevance.
https://t.co/1L2rLlBIhQ
#marketing#customerengagement#digitalmarketing
Great insight into successful modern loyalty programs from @TheLacekGroup’s @MichWildenauer!
Read on to see the shifting consumer expectations brands need to understand to drive loyalty.