After yesterday’s historic speech to Labour Party Conference, I got a chance to sit down with the Prime Minister @andyburnham to ask a few questions about his vision for Britain.
The New York Times currently has a video on their homepage explaining the needle, in which it shows the needle "leaning Republican".
Which basically means that, if you load up the NYT homepage, you just get met with a jump scare of the needle leaning Republican.
Quality of engagement is another question: TV audiences are watching for longer and likely have a "richer" relationship with what they're watching than someone served something on a vertical feed.
It would be frankly mad, in 2026, for the Prime Minister not to be on short form video platforms.
It's basically a nod to tradition and democratic norms that he's giving up valuable time to speak with ITV News.
How much time does Andy Burnham spend producing social media content?
@DanielHewittITV asks the PM after criticism from some commentators
Watch our ITV Tonight Special, 'Burnham: Inside The First 100 Days' at 1915 on Tuesday 3rd November, ITV 1, ITVX and STV
His TikTok stuff also does absoltue *numbers*.
Regularly cracks a million views, if not two.
Andy Burnham is genuinely one of the country's biggest TikTokers.
To the point I'd question the TikTok collabs more than his own personal stuff.
There’s still time for Andy Burnham o come good on his promises to progressive voters who he won back from the Greens.
For what it’s worth, I believe the guy when he says he wants to bring back democratic control.
But the warning signs he’s gonna fold are very much there.
Ending 40 years of neoliberalism can only be delivered by radical action to facilitate wholesale change to the economy.
A comment from Mainstream's Interim Council on the Government's Budget.
I love the cascade of pre-budget news stories in which every industry calls for more support/fewer taxes on their specific thing.
"John Healey Must End Pocket Watch Tax says Stage Hypnotists Union"
Currently really loving Pilili, the official mascot of Brazil's election authority.
It looks like the election machines used in Brazil (where elections are 100% digital) and is named after the sound the machines make when you submit your vote.
We need Barry the Ballot Paper.
@dinosofos I would again say I imagine the YouTube figures are a bit unfair, as his ex-BBC audience is likely to be using podcast apps more than YouTube.
Feels hard to write about the Amol Rajan show without it coming across as being mean, because just over 400 views in 4 hours must be absolutely devastating.
@dinosofos Genuinely interested: Would you consider that a success even after the recent views inflation? That's probably 5,000-7,500 in "old views". I would think, with established host and guests and all the promo, one would be hoping to make much more of a splash than that?
One problem (of many) with Palantir is that they want to both pitch for government defence contracts and also be weird internet edgelords.
This on its own is enough of a reason to not think they’re fit people to run government services.
@russellwarfield But News Agents took something they all had skills in (as well as an audience around) and built on that.
I don’t think many people are listening to Today and thinking “oh, I wish this was actually Diary of a CEO”.
@russellwarfield Yeah, I think there’s a bigger jump from “person people are glad to see on liner TV/radio when they happen to be one” and “person people would seek out” than is sometimes assumed.
Equally, the News Agents works and I wouldn’t have imagined there was a Jon Sopel hardcore.
I interviewed the Secretary of State, Miatta Fahnbulleh, and we spoke about Jackdaw/Rosebank a month or so ago, and it seemed pretty clear then the government were likely to approve at least one of the North Sea fields.
https://t.co/QIRK6zSU0i