He and his project @TryLife_tv amassed a huge social media following. Using just one mobile phone, they reached 188 MILLION people in one week and gained 849 MILLION social media impressions in a month with no advertising or marketing spend.
Mind. Blown.
#brightideas2022@PaulRIrwin was trying to decide what to do during the lockdowns to help others, turned over @TryLife_tv socials into a community effort, with people putting on concerts, fireside chats about mental health.
Listening to @PaulRIrwin founder of @TryLife_tv sharing the journey of Try Life & next chapter. Love the galvanising takeaway “the power is in your pocket (your phone) to change the world.” #BrightIdeas2022
And finally to the mega inspiring Paul Irwin of @TryLife_tv, from youth worker to global media phenomenon with interactive films made in community where the audience get to decide the outcome. Storytelling on another level! https://t.co/kh1x7GQm0V #BrightIdeas2022
One of our young actors and her brother are in a bad way after a house fire. The family have been left with nothing. Here is a page for those who can help. https://t.co/0Sdto4XGef
Folks we’re creating two adverts for Amazon Alexa and looking for people who is use it in everyday life. Maybe to help run your business or for something creative. You’ll get paid £500 for taking part and should only be one day of filming. Get in touch and share this post please.
Our TryLife baby Shayna from our teenage pregnancy storyline needs your thoughts and prayers at the moment. She’s in intensive care after a house fire along with her brother 💔
As it is #MaternalMentalHealthAwarenessWeek, it might be a good time to check out our collaboration with @TryLife_tv, the interactive film 'Jessica's Story', focusing on teenage pregnancy and perinatal mental health. Watch it here:
https://t.co/LTO2xSIpZq