Red Tractor pork/beef is usually a solid stun indicator, but lots of consumers still want clearer info. That’s why we built https://t.co/aOfcyweUNU; enter the oval health mark number. Early days, more data needed! #BackBritishFarming#KnowYourMeat
@FarmingUK Absolutely!! “British” should mean full transparency @FarmingUK 👏
https://t.co/aOfcyweUNU is an early step that helps consumer choice, simply enter the oval health mark number from packs to get available stun data.
Still lots of unknowns! #BackBritishFarming#KnowYourMeat
@blaiklockBP@blaiklockBP Confirmed, same Thomas Ridley group (Slough HQ + Bury site). Their website claims @RedTractor membership but stocks 49 Halal lines for schools/catering. We need data on their processing method.
Adding to institutions tracker on https://t.co/aOfcyweUNU #KnowYourMeat
@FarmingUK@FarmingUK Agree 100% schools & hospitals should back British farmers where possible 👏
Building public institutions tracker (NHS, schools etc) on https://t.co/aOfcyweUNU
Enter oval health mark on packs meantime. Still lots of unknowns! #KnowYourMeat
@blaiklockBP@RedTractorFood@Tesco@blaiklockBP Spot on about the standards difference.
https://t.co/aOfcyweUNU is an early step, enter the oval health mark number on any pack to check available stun data (Red Tractor, HMB etc).
Still lots of unknowns! #KnowYourMeat
@NFUCymru 95% Red Tractor poultry is impressive @NFUCymru 👏
For extra transparency on slaughter method, enter the oval health mark on https://t.co/aOfcyweUNU.
Early days, lots of unknowns! #KnowYourMeat@RedTractorFood
We've the same solid data behind it.
But there are still lots of gaps, if YOU have FOI results, health-mark photos to upload or verified intel, the contribution form is live on the site.
Thanks for the support! #KnowYourMeat 3/3/end.
Good news! https://t.co/aOfcyweUNU search just got meaningfully better today!
We've fixed the use of apostrophes and added confidence scores on every result.
Still lots of unknowns on stun data. Enter the oval health mark number to check what we have. #KnowYourMeat 1/3
Now searches like “John Scott’s”, “Sainsbury’s” or “Donald Russell Inverurie” work perfectly.
The "trending searches" box is also fixed so no more false flags.
Still early days, but smarter! #KnowYourMeat 2/3
@ClarksonsFarm1 Strong support for British farms @ClarksonsFarm1 👏
https://t.co/aOfcyweUNU helps consumers support this by checking meat provenance - simply enter the oval health mark for available stun data.
Early days, lots of unknowns, we welcome more info!
#BackBritishFarming#KnowYourMeat
Thanks for the early support https://t.co/aOfcyweUNU just hit 15k page views in our first two months.
Still lots of gaps, but slowly adding more stun data as it comes in. Every submission helps!
Enter the oval health mark on the pack to check what you're buying #KnowYourMeat
@benonwine@benonwine Valid question on transparency.
Tesco says own-label halal is stunned, but branded & some imports vary.
https://t.co/aOfcyweUNU is a first step, enter the oval health mark number on any pack to check available stun data.
Still lots of unknowns! #KnowYourMeat
@NFUtweets Consumers can also really help British farmers by making informed choices at the meat counter.
https://t.co/aOfcyweUNU is an early step, enter the oval health mark number to check available slaughter data.
Still lots of unknowns! #BackBritishFarming#KnowYourMeat
@ThrimbyFarms Love seeing British beef celebrated @ThrimbyFarms 👏
https://t.co/aOfcyweUNU is a first step to help consumers check slaughter provenance, just enter the oval health mark number on the pack.
Still lots of unknowns! #BackBritishFarming#KnowYourMeat
@blaiklockBP@RupertLowe10@RestoreBritain_ Update: the HMB (Halal Monitoring Board) strongly prefers non-stun slaughter and works towards stun-free outlets.
We've now added their data to the site. More transparency coming, if you have additional data, please share it via: https://t.co/aOfcyweUNU #KnowYourMeat
@blaiklockBP@RupertLowe10@RestoreBritain_@blaiklockBP Solid work on Woodlands Primary. HMB (on the cert) prefers non-stun manual slaughter but allows reversible stun in some cases (esp. cattle).
Please submit similar info at: https://t.co/aOfcyweUNU to help improve our data as still lots of unknowns! #KnowYourMeat
Big thanks to @blaiklockBP for the Jarretts tip, we've now added **25 more HMB-certified establishments** to https://t.co/aOfcyweUNU 🙏
Plus HMB itself is now listed as a certification body.
Early days, still lots of unknowns. Check the health mark on retail packs. #KnowYourMeat
@blaiklockBP Great work chasing FOI on school meat sourcing @blaiklockBP. We're building a public institutions tracker on https://t.co/aOfcyweUNU (NHS, schools etc). If you get data, we'd love to add it. Still lots of unknowns! Enter oval health mark on retail packs for now. #KnowYourMeat
@ClarksonsFarm1@ClarksonsFarm1 Spot on.
Origin labelling needs to be watertight.
Same with slaughter method: https://t.co/aOfcyweUNU lets you enter the oval health mark number → stun vs non-stun (still gaps, more data needed).
#KnowYourMeat#BackBritishFarming