UPSIDE Foods

Meat made from cells.
We’re building the future you’re hungry for.
*all meat shown is UPSIDE meat

[UPSIDE Foods @UPSIDEfoods]

@DixonsPlace We're cooking up ways to serve UPSIDE chicken to more people as soon as possible.

[UPSIDE Foods @UPSIDEfoods]

We just let some of the most celebrated chefs and growers in the country taste our next-gen product for the first time at @baldorfood BITE.

Meat made right, tasted and tested by the people shaping how it’s served.

[UPSIDE Foods @UPSIDEfoods]

Those first-bite reactions say it all.

[UPSIDE Foods @UPSIDEfoods]

POV you finally took your first bite of UPSIDE.

[UPSIDE Foods @UPSIDEfoods]

The ingredients used to grow cultivated chicken:
water
amino acids
sugars
mineral salts
oxygen

The ingredients a living chicken's bloodstream delivers to its muscle cells:
water
amino acids
sugars
mineral salts
oxygen

Is one more processed than the other?

[UPSIDE Foods @UPSIDEfoods]

We have two kinds of kitchens.

One has hundreds of scientific breakthroughs. The other cooks those breakthroughs into a delicious meal.

Same obsession. Different tools. One goal: the best chicken you've ever eaten.

[UPSIDE Foods @UPSIDEfoods]

New category of food. New standard of cooking. UPSIDE chicken en croûte has the same rich flavor of classical French cuisine, now with the satisfying taste of progress.

[UPSIDE Foods @UPSIDEfoods]

In a curry, the sauce is everything. But low quality meat disappears in it.

We spent years building chicken that doesn't: texture that holds, flavor that stays present through every layer of spice.

We love a great sauce. We made chicken that deserves to be in one.

[UPSIDE Foods @UPSIDEfoods]

Pan-fried, deep-fried, chicken-pot-pie’d. We mapped 120 flavor attributes to rebuild chicken from scratch. Now you can taste exactly what that means: chicken without compromise. How do you describe the taste of chicken?

[UPSIDE Foods @UPSIDEfoods]

This is chicken you can feel good about serving.

Grown from real chicken cells. No compromise on flavor. For people who care about what they eat.

[UPSIDE Foods @UPSIDEfoods]

Ten years ago, @UmaValeti shared a vision with @BruceGFriedrich: cultivated meat as a real protein alternative.

We've come full circle. Honored to host @GoodFoodInst to celebrate Bruce's new book Meat, and a decade of making that vision real. 🌱

[UPSIDE Foods @UPSIDEfoods]

Priya makes chicken stir fry for her friend Dom. He loves it.

Halfway through she mentions it's cultivated chicken.

Dom puts his fork down.

No dietary restrictions. No religious objections. No safety concerns.

Was Priya wrong?

[UPSIDE Foods @UPSIDEfoods]

Things started building in 2016 and never stopped.

@TIME named us one of America's Top Greentech Companies, #23 out of 250. We’ve been cooking and something big is coming. Watch this space. Excited to have you along for the ride. 🚀

https://t.co/I0ZMwEioCw

[UPSIDE Foods @UPSIDEfoods]

@LAE1983m We agree about factory grown chicken. Does it change things to know that the cultivated chicken isn't 3D printed? It has the same texture and flavor as conventional chicken.

[UPSIDE Foods @UPSIDEfoods]

Two pots of chicken soup are on the stove. You taste both & notice no difference.

The chicken in one pot is from factory farm bird, like 99% of the chickens in America. The other was grown from real chicken cells in a clean, controlled environment.

Is one pot better?

[UPSIDE Foods @UPSIDEfoods]

@LAE1983m That's a fair differentiator. We're referring to broiler chickens raised in a factory farm in this case.

[UPSIDE Foods @UPSIDEfoods]

@BierVicki It is.

[UPSIDE Foods @UPSIDEfoods]

@LAE1983m Alright, swap the soup for chicken filet. Is one filet better than the other if they're cooked in exactly the same way?

[UPSIDE Foods @UPSIDEfoods]

@Summerbug06 @ShadowofEzra bet

[UPSIDE Foods @UPSIDEfoods]

📽️🍗👀 Full @MrBeast video: https://t.co/HDIhjBYI4l

[UPSIDE Foods @UPSIDEfoods]

UPSIDE chicken is grown in a clean and controlled environment, reducing the risk of disease. 

✅ Saves chickens
✅ Offers a protein alternative for consumers
✅ Bolsters the supply chain of proteins by providing another alternative option

👆 Now there’s an UPSIDE.