Utkarsh Singhania

Exploring, Learning & Applying

[Utkarsh Singhania @Utkarsh_singhan]

Take me back to this amazing road trip.

📍Ladakh

[Utkarsh Singhania @Utkarsh_singhan]

@_zeroxinfinity_ With Meta it's more of a game changer because after the Andromeda update, creative is the king.

Imagine paying a UGC creator ₹10-20K and getting the video in 10 days. With AI, you get a similar output in an hour, for under 1/10th the cost, even lower with the right prompt.

[Utkarsh Singhania @Utkarsh_singhan]

@muskan9gupta A workation in Bali for a month

[Utkarsh Singhania @Utkarsh_singhan]

@_zeroxinfinity_ Twitter was down

[Utkarsh Singhania @Utkarsh_singhan]

Dream big folks! Always.

[Kunal Shah @kunalb11]

It’s been a minute.

2015–2018
- Exited FreeCharge. Spent time learning and investing.
- Pondered about: Why can't trust be rewarded? Started with $1M of personal capital.
- Launched CRED to reward people for paying credit card bills on time.

2019–2025
- Built a system run by a team that values ownership, judgment, and craft.
- Grew from 0 to 17M members by aligning incentives with behaviour.
- Built several products during COVID lockdowns.
- Raised $900M+ from global investors. Did 4 ESOP buybacks.
- Made Indiranagar and IPL ads slightly more interesting.
- Received a full stack of regulatory licences.
- Lost 35 kilos.
- Scaled from 0 to ~$325M ( ~₹3,200 crore) in annual revenue across payments, lending, insurance, commerce, wealth, and credit cards.
2026
- First profitable quarter (yet occasionally asked what our business model is)
- Raised another $900M from Meta in primary and secondary capital.
- Announcing our 5th ESOP buyback.

Today

CRED is ready for its next phase. I am stepping back and @miten steps in as interim CEO, partnered with an incredibly talented team. He has been heading strategy and finance and suffering me since 2020. I’m stepping away from the operating role and will continue as a shareholder. My commitment doesn’t change. Just the role.

Extremely grateful to our members, partners, regulators, and investors who made this possible. And to our board, Shailendra, Micky, Saurabh for their extraordinary conviction.

Team CRED, I’ll still expect you to be a 10x version of yourselves.

As for me, I’ll be joining Meta to lead WhatsApp globally.

Meta comes in as a minority investor in CRED. No access to member data.

While it’s come very far, the delta between WhatsApp today and its full potential is massive. I look forward to working with Mark, Chris, and the leadership across Meta for the next step in WhatsApp’s journey. Will, thank you for scaling something the world relies on quietly, and for making this transition smooth.

Onwards.

[ire @ireaura]

each time i ask people older than me for advice they tell me to go out a lot and make a ton of mistakes

[Utkarsh Singhania @Utkarsh_singhan]

@gargee_barke Is it good for vegetarian food as well?

[Utkarsh Singhania @Utkarsh_singhan]

@Ajain112 Same! Today it just crashed

[Utkarsh Singhania @Utkarsh_singhan]

Is it just me or are Meta ads performing terribly since yesterday? Was solid through Friday, then everything dropped.

[Utkarsh Singhania @Utkarsh_singhan]

@_zeroxinfinity_ Listen to this. Mast album 🤌
https://t.co/1DVjI49iby

[Utkarsh Singhania @Utkarsh_singhan]

Take me back to this amazing road trip.

📍Ladakh

[Utkarsh Singhania @Utkarsh_singhan]

Is Shopify down for everyone?

[Utkarsh Singhania @Utkarsh_singhan]

Peak Bengaluru moment, utilising Bangalore traffic efficiently!

[Sudhanshu | Matiks @cortisoul_]

Can twt do its magic and connect with the right person

Urgent

[Utkarsh Singhania @Utkarsh_singhan]

One shower and the city will ensure that you shell out 2X on both travel time and cost. All cab and auto drivers want, is to scam you by taking longer routes and somehow make more money. It's so so exhausting to travel in this city.

[Utkarsh Singhania @Utkarsh_singhan]

@rom1trs Ugc

[Utkarsh Singhania @Utkarsh_singhan]

Just watched Project Hail Mary and the OST is suprisingly good!

[Utkarsh Singhania @Utkarsh_singhan]

Such a beautiful song, been playing it on repeat 🎶

Being able to talk to your loved ones every day is a blessing :)

https://t.co/LTyHc0RHmR

[Mayank | Motion Designer @mynkdzgn]

This is the condition of freelancing in India.

I don’t usually use X for this. But sometimes you have to speak up so other freelancers don’t walk into the same trap.
Around August 2025, I worked on a project with Honey Veda (they also appeared on @sharktankindia )
The workflow was standard: 50% upfront, 50% after delivery
Everything was delivered fully documented and completed.
After delivery, the person I was directly working with this guy Vivek Rajoria — suddenly changed the narrative. The project was apparently “not complete” anymore, despite receiving 100% of the deliverables.
Then the classic move started: Ghosting. Delays. “Talk to the CEO Hardik Joshi instead.”
The CEO Hardik Joshi apparently hardly have time to check his email, whatsapp, and all the communication media, even a cellular call. Must be an extremely busy schedule lol.
After months of chasing a payment that was already earned, I eventually gave up for my own mental peace.
That was 7 months ago.
Today something unexpected happened. They accidentally added me to their SEO strategy call that was meant for another freelancer. I joined the call, greeted everyone normally. They said I was added by mistake.
But since the CEO was on the call, I thought it was the perfect time to ask about the pending payment.
The moment I started speaking: The CEO instantly left the call, then Vivek Rajoria started abusing me, and then he left the call as well. Professionalism at its finest.
Fortunately, I recorded the call.
The video below shows exactly how the conversation went.
I’m posting this for one reason:
Freelancers deserve to be paid for work they deliver. If you’re working with HoneyVeda, make sure your payment terms are protected.
Learn from my mistake.