Veronica

vp of marketing @relationalai. growth leader for products w/1K, 1M,& 1BN users. Prev: @neeva @nianticlabs @pokemongoapp

[Veronica @VeronicaSaron]

The best games use cutting edge tech

Cutting edge tech incorporates design from the best games

Game Freak & Nintendo have known this for deacdes

At the start of each main series @Pokemon game,there’s a chubby NPC who marvels at the era’s technology

Here’s what he says 🧵👇🏽

[Veronica @VeronicaSaron]

@Clara_Gold The meaning bit is covered super well by @lessin ‘s piece a few weeks ago — we feel it but unclear when and how that’ll crystallize

amzing reflections. I feel a lot of this.

[Veronica @VeronicaSaron]

@andychuxbt @grok is this real

[Veronica @VeronicaSaron]

@alexisohanian not that this isnt cool, and i wont name the companies, but didnt you invest in marketing startups that were focused on influencer marketing and would have relied on influencer marketing continuing up and to the right?

[Veronica @VeronicaSaron]

@TakoTreba agree with this take!

[NΛTLY DΞNISΞ @NatlyDenise_]

I’m gonna tell my kids this was the Groyper RedPill movement

[gaut @0xgaut]

realizing you don’t need to know how to code to build good ideas anymore but you have no good ideas

[Veronica @VeronicaSaron]

@theshre @GoogleDeepMind @meetgranola wow, bullish

[Veronica @VeronicaSaron]

Earlier in my career, I believed maternity leave was a break because that’s how it was presented to me.

This take went predictably viral because it surfaces resentment. I think the deeper issue underneath is invisibility.

Early in my career as a strategy consultant, I watched senior women come back from maternity leave smiling and polished.

There were beautiful family photos, grateful tones, and quick reassurances that everything was fine.

At the time, I believed them.

Looking back, I see how much effort went into making that season look contained and “acceptable” at work.

And THAT is why people believe the distortion that maternity leave is a “break”.

We generally treat the hardest life transitions as something to smooth over, downplay, or keep private in order to remain “professional.”

It’s 2026, I’ve “made it” into senior leadership, and I don’t have to pretend:

Postpartum is much less like a pause and more like a bingo card crossed with a craps table. You’re handed a stack of chips, and after birth, the chips they scatter across the board. You find out what you drew:

Sleep deprivation. Physical recovery. Oversupply or undersupply. Baby feeding issues. Hormonal swings. Anxiety or depression. Inevitable medical issues. A house that never quite resets.

Some people draw fewer hard squares while others draw many. Some people have family or paid support, others have none.

No one controls the hand. But almost everyone draws something that makes postpartum and maternity leave genuinely hard.

VERY little of that is visible at work.

What shows up instead is generally silence and a return to “competence.” (My brain was fuzzy for six months after giving birth. Some days, it still is.)

Because this labor stays hidden, it becomes easy to misread leave as rest. It also becomes easy for resentment to form around coverage and fairness.

I’m genuinely grateful that things have changed in parts of the tech workplace since I had a child, especially compared to what those senior women navigated a decade ago.

Because of where I work and the seniority I’ve earned, I’ve been able to be more honest about where I’m at. That safety is REAL progress. It’s also unevenly distributed, and many people still don’t have it.

Takes like this one tend to emerge in environments where strain has nowhere to go and nowhere to be named. When systems rely on silent endurance, people start reacting to the version of reality they can see.

When resentment shows up, it’s often aimed at individuals, but it’s responding to a story that’s been carefully curated. It’s a story where major transitions look calm, optional, and neatly contained. Lol.

The real cost of keeping that story intact is that it makes everyone worse at designing work that can actually hold real human lives.

[Mike Bales 🫡🇺🇸 @MikeBales]

Marriage Tip:
Every time you talk to your wife your brain should remember that this conversation is being recorded for training and quality purposes.
Anything you say can and will be used for reference in the future.

[Veronica @VeronicaSaron]

These IVF clinics literally make a ton of money because couples are willing to spend anything to have a child. They often instill a sense of fear, making it seem like there’s nothing else you can do to get pregnant, which is really sad. I don’t want to knock IVF itself, and my friends who have gone through it did so in good faith.

I always wonder if there are other options they could’ve explored. There’s a really good book called “It Begins with the Egg” that I usually recommend people check out first.

butthere’s NO incentive to provide information about egg quality, sperm quality, vitamins, lifestyle changes, or anything like that because you can’t make money off it. it’s regarded as quackery even though there is real science behind the efficact

So, there’s this general vibe that infertility is just the way things are, and that’s what people usually point to.

[Veronica @VeronicaSaron]

@ItsKieranDrew the clues start in one’s late 30s…

[Veronica @VeronicaSaron]

@sonofalli it’s giving borat

[Veronica @VeronicaSaron]

@Abhinavstwt wow we used to be so smart 😭

[Veronica @VeronicaSaron]

theres so many prominent late stage AI startups where if you spend just 2 minutes looking up the employees on linkedin, everybody claims to be the “head of growth” or “head of partnerships”

like, really? at the same company? which one of you is the real deal?

[Kendall Pennington @Kenny___Rose]

swiping through hinge like, we cant all be directors of ai

[Veronica @VeronicaSaron]

Waitlists are one of the most seductive illusions in early-stage marketing and they can make ppl delusional

You build a landing page, run some ads, and suddenly a few thousand people “sign up.”

It looks impressive on a deck -- intent! demand! traction! -- but unless those names are warm, qualified, and nurtured, what you really have is a list of question marks. A bunch of randos.

The number itself isn’t the problem; it's more what we *assume* it means.

Waitlist signups feel like proof of interest, but they often reveal very little about behavior.

Will those same people open your emails? Download your app? Pay? Most won’t. Most reaaallly dont gaf.

The real signal in early growth isn’t who clicks “join.” It’s who pays, replies, or returns.

Vanity metrics don’t lie, but they also don’t tell the truth or the whole picture.

[Veronica @VeronicaSaron]

@elonmusk @DocHolidayzzz @grok alright ill bite what is he getting at

[Veronica @VeronicaSaron]

@docmilanfar sir youve done the impossible

[Veronica @VeronicaSaron]

@Advo_Katy @grok what are the unstated values of this post? make them explicit

[Veronica @VeronicaSaron]

@JessLozanoS okay now today you were on MY timeline!