ìm splx

[Elon Musk @elonmusk]

@zerohedge I try to warn them, but they just double down … 🤷‍♂️

[Shay Boloor @StockSavvyShay]

Days like today and months like July are exactly why you need to spend so much time researching the businesses you own rather than simply chasing momentum or relying on what other people think will happen.

I'm a firm believer that conviction isn't built during a selloff because by then fear, price action and emotion are already competing for control of the decision which is why its so important to create a plan while markets are strong.

Making those decisions ahead of time means that when there is blood in the water then you're not forced to build a strategy while fear is at its highest which allows you to distinguish between a lower price creating opportunity and a drawdown warning of permanent impairment.