Tor Myhren reminded the @Cannes_Lions audience how important it is to stay loyal to company’s DNA and added: “The environment might force you to bend it, but never break it.” #CannesLions2019#creativeindustry#apple
Tor Myhren, Vice President of Marketing Communications at Apple: “According to recent studies, after digital, outdoor is the second favourite media channel for Gen Z. Outdoor ads are more effective than they have ever been!” #CannesLions2019#apple#creative
Lorne Michaels, Creator and Excutive Producer of NBCUniversal’s “Saturday Night Live”: “The show doesn’t go on because we are ready. It goes on because it’s 22:30.” #canneslions2019#creativeindustry#nbcuniversal
Stephane Xiberras on the entertainment industry: “Sincerity is the key. You cannot cheat when you are playing the piano. It’s impossible. You need to do things honestly, otherwise you are going to disappear!” #CannesLions2019#creativeindustry#trends
Stephane Xiberras on whether he thinks the entertainment industry can change the world: “I don’t know if we can change it, but we can definitely contribute to doing so!” #CannesLions2019#creativeindustry#trends#entertainment
Fun fact: Research shows that 40% of Gen Z says they consume only the entertainment products they can talk about. The new saying is “Consume, therefore I am.” #CannesLions2019#creativeindustry#trends#genz
Jeff Goldblum on trends in the entertainment industry. “Today, entertainment is not only an essential part of people’s lives, but also an essential part of themselves.” #cannelions2019#creativeindustry
At his amazing session on connecting dots, @garyvee said “Empathy is my favourite word. Everybody thinks I’m all hustle. But the way I drive what I do on a daily basis is empathy. For my employees. My clients’ customers. And then for my clients.” @Cannes_Lions#canneslions2019
Tips we’ve learned from @BurgerKing’s session today at @Cannes_Lions - 1. Design solves every problem! 2. Doing is better than saying. 3. New monsters, new weapons: use technology to make the impossible possible. 4. Love your product. If you dont love it, change it! #canneslions