JUST IN ๐จ
Victor Thompson & Ehis 'D' Greatestโs โTHIS YEAR (Blessings)โ has now surpassed 200 MILLION streams on Spotify.
โ Itโs the 34th Nigerian song to achieve the milestone (The Duoโs 1st).
At the end of the day, every music artist is part of the music business no matter their beliefs, values, or lack of them. Whether an artist identifies as spiritual, religious, agnostic, or completely non-believing, once their music enters the public space, it exists inside an
others. But even with that intention, their music still has to be recorded, distributed, promoted, and sold. Streaming platforms, labels, touring logistics, branding, and audience engagement all turn that message into a product moving through a commercial system.
industry shaped by money, marketing, contracts, and competition.
Spiritual or religious artists may see their work as a calling, a ministry, or a form of divine expression. They might believe their talent is a gift and their lyrics a message meant to heal, inspire, or guide