Vision One Research

Vision One: We are an award-winning specialist market research and insight agency helping businesses grow their brands and the home of Brand Momentum.

[Vision One Research @VisionOne]

Check out our new introductory BrandVision video https://t.co/WzE19rNS1O via @YouTube

[Vision One Research @VisionOne]

What can a murder investigation teach us about market research?

Quite a lot, it turns out.

Read the full article here: https://t.co/2d0DIDeWqV

#MarketResearch #CustomerInsight #ConsumerBehaviour #BusinessStrategy #DecisionMaking #Research #Insights #BrandStrategy

[Vision One Research @VisionOne]

Consumers say price matters most.
Then emotionally buy premium brands.
They say sustainability drives decisions.
Then choose convenience.

Our latest article explores the psychology behind the “Say-Do Gap”, discover how to really understand consumers.

https://t.co/UWLFQJ9686

[Vision One Research @VisionOne]

New AI adoption stats released…

And some of the results surprised us.

👉 Full findings: https://t.co/l4vqfeOaA9
#AI #MarketResearch #ConsumerInsights

[Vision One Research @VisionOne]

How research investment can catapult sales.

In an A/B packaging test, changing how shoppers behaved (not what they preferred) delivered a 21.6% uplift in purchases.

Scaled nationwide? £4.08m in added revenue.
Insight drives outcomes.
#PackagingResearch #ConceptTesting

[Vision One Research @VisionOne]

Spoiler, it’s not just data.

Better questions. Sharper insight. Confident decisions.

Read more 👉 https://t.co/OIStAbBr20

#MarketResearch #CustomerInsight #BrandGrowth

[Vision One Research @VisionOne]

We’ve Been Re-Accredited! 🎉

We’re proud to announce that Vision One has successfully re-accredited to the globally recognised ISO 20252 Market Research standard.

https://t.co/s88ewo92WR

[Vision One Research @VisionOne]

We’re delighted to welcome Elisabeth Hill to the Vision One team as our newest Senior Market Researcher.
A huge welcome to the team, Elisabeth. Very exciting! Read all about her background, skills and how she can help clients on our website.

https://t.co/D9c1iXc67v

[Vision One Research @VisionOne]

In his new book Brand Momentum our CEO Tony Lewis explains how to gain (and lose) brand resonance and to quantify your Brand Velocity Score. For big or small brands who want to gather momentum, this is the book for you. 🚀 #BrandMomentum #Branding

[Vision One Research @VisionOne]

As we reflect on 2024, it’s clear that branding continues to evolve at an extraordinary pace but what were the expectations for this year versus the realities? In his latest blog Tony Lewis explores 5 #branding & #marketing trends from 2024. #BrandMomentum https://t.co/Dop7A3BGl6

[Vision One Research @VisionOne]

For CMOs & brand managers who want to focus on the most important metric and predictor for their brand in 2025 - join Tony Lewis and the team from Vision One on 11th December at 3pm for our free Ignite Your Brand webinar. #BrandMomentum. Sign up now: https://t.co/4SVC0Z0DVv

[Vision One Research @VisionOne]

"Part manifesto and part practitioner’s guide, Brand Momentum provides hope that a simple measure with deep meaning could help boards focus their valuable time on understanding their brand’s projected trajectory of growth." #BrandMomentum #BrandManager

[Vision One Research @VisionOne]

Join Tony Lewis and the Vision One team for a webinar on 11th December at 3pm to learn more about Brand Momentum and how it will make you a better marketer and help you create a stronger brand. #BrandMomentum. Sign up now https://t.co/w7Qu2kSfne

[Vision One Research @VisionOne]

Brand Momentum, by our CEO Tony Lewis, is packed with original, game-changing concepts including the Brand Velocity Score, fresh ideas, relevant case studies, and stellar insights that can transform how you view brand growth and momentum. It's a must read! #BrandMomentum

[Vision One Research @VisionOne]

Would you like to take your marketing skills to the next level? Join Tony Lewis and the Vision One team for a webinar on 11th December at 3pm. We'll take you on a whistle-stop tour of the most powerful metric for marketers - #BrandMomentum. Sign up now https://t.co/w7Qu2kSNcM

[Vision One Research @VisionOne]

Brand Momentum is a groundbreaking book that’s packed with cutting-edge research, innovative strategies, and the psychology behind momentum theory. It's available to all bookshops and online at https://t.co/k8CqVVQWKQ #BrandMomentum #businessowner

[Vision One Research @VisionOne]

As 2025 approaches, the marketing landscape is more crowded, competitive, and change-driven than ever. Our latest blog covers the key threats and challenges facing every business seeking brand growth in the new year. #BrandMomentum https://t.co/VjDO685TEI

[Vision One Research @VisionOne]

"Tony Lewis' Brand Momentum is a powerful guide for anyone committed to long-term brand growth and sustainability. It's rich with actionable insights and practical strategies, making complex branding ideas clear and easy to implement." Thank you @rhianhopkins3 #BrandGrowth

[Vision One Research @VisionOne]

"As the fight for brand awareness and consumer attention gathers pace, Tony walks you through what it takes to stand out and does so in a relatable way. For big or small brands who want to gather momentum, Brand Momentum is the book for you." Thank you @MidlifeMistress. #branding

[Mia - #BookBlogger & #Writer (she / her) @Paradi5eLibrary]

As well as personal branding, it’s important to also consider your organisation’s branding and how you’re perceived by the market.

https://t.co/DvfxRqhYuk

@literallypr @visionone #Marketing #BookTweet #BookTwitter

[Vision One Research @VisionOne]

@Paradi5eLibrary @literallypr Thank you for your review of Brand Momentum Mia @Paradi5eLibrary