#Shoppers looking to save money in the New Year? Good value doesn't mean cheap'n'nasty. Our new look #design for Asda #Smartprice highlights product quality and shelf #standout. #visibility
#Inspired by trends in High Street restaurants and the huge interest in authentic all-American eating, our #design for ASDA’s new summer BBQ range are genuinely smokin’.
Our new Smart Price designs introduce refinements to logo and typography, coupled with a widespread use of photography. These changes convey improved quality perceptions, whilst the continued use of a white background confirms value for money.
Our enduring partnership with Asda gives us a unique perspective on shoppers and the evolving grocery retail landscape. Here are a few highlights of our design work this year, helping deliver great value. Everyday.
It would also make it much harder for #shoppers to find the products they want, making shopping more arduous and less fun. Everybody loses. https://t.co/bJyGNPVCDC
Bit different to Leeds in November. Tony and team in Malaysia, on the latest leg of our global #shopper research and #design project for one of the world's biggest soft drinks companies, CO-RO A/S #FMCG
Food for thought - and the trend towards natural sweeteners and plant-based ingredients underlines how #brand and product #authenticity continues to evolve. https://t.co/NzHsfvIDIh
M&S Simply Food nabs Amazon's crown as UK’s favourite retailer - Retail Gazette - https://t.co/iOei39SHF9. Good product quality but also good #design that makes for a quality #shopper experience.
Bet you had to look twice. How many of your #shoppers do that? With #Eye-tracking and #CCTV kit, we can track what they're really up to, and feed into creative. #activation#retail#visibility https://t.co/6Uc8tjGeQ1