Pilo Hilbay sa Senado!

Magtulungan tayo para sa inaasam na progresibo at maunlad na bayan na may dangal at katarungan. 🇵🇭⚖️

[Pilo Hilbay sa Senado! @Volunteers4Pilo]

Sino si Pilo Hilbay?

[Jays (杰森) @jaesoon]

Last na: my hardcore Marcos worshipping Ilokano OFW aunt softened when she found out Leni went w/ Jesse when he studied abroad.

Her words: "Ano ginawa niya dun? Abugado na pero tagalaba ng pamilya? Nag-alaga ng anak? Grabe, hindi siya pumayag na magkahiwalay ang pamilya niya."

[Jays (杰森) @jaesoon]

This, I think, is where the "nanay" (hopefully w/ the right execution) narrative really sticks. The OFW diaspora is feminized for most Ilokanos. Grandmothers are not just loved in an Ilokano family, they are worshipped.

Leni's life story is a punch to hearts & guts of Ilokanos.

[Jays (杰森) @jaesoon]

When dealing w/ accomplishments, laging babalik sa pakinabang sa pamilya at komunidad. Laging pagtulong sa pamilya ang motivators: pag-aaral, pag-abroad, pagiging successful.

Leni must be introduced not just as VP. Humanize her as a succcessful professional, daughter, & parent.

[Jays (杰森) @jaesoon]

So, yes, there is space for Ilokano conversion, but it's a process of relationship-building. Ilokano champions for Leni must introduce her w/ the right narratives. Two traits stick: husay at tibay.

Obssessed ang Ilokano fams sa educational accomplishments + resilience/victories.

[Jays (杰森) @jaesoon]

The learnings we had in HK made us comfortable to do an Ilokandia tour, incl Ilocos Norte. Photos are fr Laoag & Batac: heart(beat) of Marcos country. Same comms process, same reception. In the Ilocanos we talked to, they saw Hilbay as one of their own. https://t.co/RXRk14GsEr

[Jays (杰森) @jaesoon]

Wala na 'yung Oposisyon/Dilawan-DDS dichotomy pagtapos ng kwentuhan. Ang nakita na ay isang kandidatong galing sa hirap, naranasan ang buhay nila, nangarap ng kaginhawaan para sa pamilya kagaya nila, at araw-araw na sumusubok kagaya nila. Recognition - inclusion - - > conversion.

[Jays (杰森) @jaesoon]

Our 1st q to those we engaged: Ilokano po kayo (hello belongingness, the need to be seen)?

Pag umoo, magsasalita ako in Ilokano, ask qs, & talk of my aunts who also spent decades of their lives as DH & then ipapakilala si @fthilbay. They were v receptive & friendly.

[Jays (杰森) @jaesoon]

Nanay Lydia, Pilo's mom, is fr Cagayan. Didn't make it to HS, went to Manila to work as a helper. Real story of the Pinoy diaspora. Pilo can understand Ilokano, & can speak a bit w/ the right accent. We listened to Ilokani convos + those in Tagalog but w thick accent.

[Jays (杰森) @jaesoon]

We knew that a "pagpapakilala" event like that was very raw & unpredictable; v open to rejection + the bashing that can go viral. It was also midterm elex, w/ a Pres enjoying soaring popularity, w/c means his supporters are emboldened para ipahiya kami. WALANG NANGYARING GANUN.

[Jays (杰森) @jaesoon]

In 2019, I went w/ @fthilbay to HK for the Otso Diretso sortie. Nagkataon din na day-off ng maraming OFWs, so we went around Central (favorite ko barung-barong sa tulay). While there were organized grps of supporters, we wanted to test: will we be able to connect w/ Ilokanos?

[Jays (杰森) @jaesoon]

Friends, 'di dapat maging defensive sa achievements. That's their goal: to have us supporters erase that part of her identity, & alienate a very powerful sector. Change the conversation, empower housewives/househusbands; yakapin natin ito, dahil may dignidad sa pagbuo ng tahanan.

[Pilo Hilbay sa Senado! @Volunteers4Pilo]

#NeverAgainMarcos

[Pilo Hilbay sa Senado! @Volunteers4Pilo]

#NeverAgainMarcos

[Dapat Si Leni! @DapatSiLeni]

#NeverAgainMarcos

[Dapat Si Leni! @DapatSiLeni]

👀👁️👁️💋

#DapatSiLeni
#HusayAtTibay 💪

[Dapat Si Leni! @DapatSiLeni]

'Yung marami kang online meetings, pero dami mo ring gawaing-bahay. Dun tayo sa maayos ang pagsisilbi sa bayan at hindi napapabayaan ang sariling tahanan 😍

#DapatSiLeni
#HusayAtTibay 💪

[Dapat Si Leni! @DapatSiLeni]

Katuwaan lang 'to mga mare haaaa ✌️

#DapatSiLeni
#HusayAtTibay 💪

[Dapat Si Leni! @DapatSiLeni]

VP Leni Robredo: a true ally. Gusto natin ng Presidenteng tutulungan tayong bumuo ng pantay na lipunan. 🏳️‍🌈✊🏽

#DapatSiLeni
#HusatAtTibay💪
#LeniIsMyBeshie
#KeriNiLeni

[Dapat Si Leni! @DapatSiLeni]

Dracarys 🔥

#DapatSiLeni
#HusayAtTibay 💪

[Dapat Si Leni! @DapatSiLeni]

Si VP Leni Robredo ay hindi susuko mula umpisa hanggang dulo ng laban! Magkakaisa, magtutulungan, at mananalo tayo! Ipapanalo natin ang #HusayAtTibay 💪, at sama-samang isisigaw: #DapatSiLeni!!! 🔥

[Dapat Si Leni! @DapatSiLeni]

Ginagalet kase BBM camp 'yung TikTok manager natin sa "blooper" vid niya, e gusto pa naman niya ng quiet and serenity para magmanifest ngayong 8.8 tsktsk

Resbak tayo sa TikTok, frens! https://t.co/qzVgJQIxZi

#DapatSiLeni
#HusayAtTibay 💪