NPS often doesn't correlate with CX improvements but mirrors general society sentiment instead. Asking questions that focus on the customer and not the company is critical to getting valuable feedback.
#cxstrategy, #experience
Asking customers about how you delivered against their most important commodity time is critical for businesses. Instead, we ask about us (how likely are you to recommend us). Great article on measuring for time well spent: https://t.co/YSlaIePX0K
#cxstrategy
Great piece in @statnews, on recent #ChronicPain research by Luda Diatchenko, @JeffreyMogil, et al⤵️
How "an initial bout of acute #pain can develop into a chronic and debilitating condition" = Not inflammation?⁉️
Just in time for #CanadianPain22 🗞
https://t.co/yedR2cePlL
I have had the honor of conducting a monitor of meaningful experiences over the past year. A year that has been a defining moment for so many people. https://t.co/16lTnsoXYI
#CX#consumerresearch
@janoldenburg Jan you are definitely not alone! I get a little giddy thinking about eating out with friends again. Also couldn't believe how much get back to normal came up in our MX monitor this month!
Are you really innovating around your customers’ needs? https://t.co/JPBESKal2V
We can help you find and design meaningful experiences that will deepen relationships with existing customers and attract new customers. #customerexperience#innovation#insights#cxstrategy#cx
We saw a few years ago as digital tools became pervasive that loyalty was moving from identity to performance loyalty. COVID is accelerating this trend. What brands do you feel are best at helping people meet their goals? https://t.co/ONznLSBcxT
#CX#Loyalty#digitalmarketing