DRVE

Scale Your Online Revenue with Capital, Systems & Expertise

[DRVE @WEAREDRVE]

There are more than 1 billion shopping sessions on Google a day, but the company is thinking about IRL retail. In its own way, at least:
https://t.co/XxyuFioBGP

[DRVE @WEAREDRVE]

3⃣Finally, a workflow built around a loyalty program with a reminder of points and rewards gained, stages achieved, benefits, and exclusive offers unlocked.

It is a good tool to keep engagement and nudge your customers back towards your website.🎯

[DRVE @WEAREDRVE]

🧵 CRM Marketing: How to set up a long-term retention strategy.

Here's how to set it up👇

[DRVE @WEAREDRVE]

2⃣A crucial setup for any #ecommerce brand is an abandoned cart workflow to address potential customers that drop out at the purchasing stage.

This is a must for all companies, no matter how early-stage your business is.

[DRVE @WEAREDRVE]

What is science-washing, and can the #beautyindustry do anything about it? @beautyindie_ https://t.co/YWuRj9dElh

[DRVE @WEAREDRVE]

Is there a gap and potentially an opportunity to grow the #haircare Gen Z market 🤔? https://t.co/DP60KxtlWZ Via @Retail_Brew
#ecommerce #dtc

[DRVE @WEAREDRVE]

Here are five charts that define the Gen Z generation, estimated to have nearly $150 billion in spending power, and its consumer habits.
https://t.co/oezknqHv6k @Retail_Brew

[DRVE @WEAREDRVE]

Omnichannel marketing is a journey—not a destination—as customer tastes, preferences, and priorities will always be evolving.

Check out @AdRoll's take on creating a memorable omnichannel marketing funnel:
https://t.co/cemcZ9aGul

[DRVE @WEAREDRVE]

4/ Brands need to think of #paidmedia as a flywheel in which you need expertise + time + capital to test, scale, and then ... test again! Strive for expertise and systems to optimize your marketing, and not just for big amounts of money to invest 💸.

[DRVE @WEAREDRVE]

Yet another example of how increasing your ad spend is not a silver bullet for growth:

#DTC brands upped their marketing budgets over the last year, but only about half saw increased sales (via
@modernretail)

https://t.co/joNg8t4XOG

Read on👇🧵

[DRVE @WEAREDRVE]

3/ In #ecommerce it's crucial to cleverly allocate capital to reach profitability while keeping a healthy growth pace. This goes beyond diversifying the ad spend and choosing multiple channels, it also requires building brand equity and supporting the full customer process.

[DRVE @WEAREDRVE]

How can beauty #startups step up their game? #ecommerce #dtc https://t.co/3WlOYKuM77

[DRVE @WEAREDRVE]

Video or image? Professional or amateur content? This handy guide makes sure #ecommerce brands don’t miss a trick in the ad creative playbook: https://t.co/4Il317QuuU #DTCbrands

[DRVE @WEAREDRVE]

Nice feature by @sarah_drumm on brands that are actively seeking out funding from celebrities 💸
https://t.co/BuIvtj7FJX #dtcbrands #ecommerce