WPNC

WPNC (WPN Chameleon) is an agency that combines creativity, technology and insight to create experiences that compel audiences to take action.

[goDonate @godonate_int]

Following on from Remembrance Day this year, we’d like to take a moment to remember the good work charities like @HelpforHeroes, @SSAFA, @Blesma and @PoppyLegion all do to support members and families of the armed forces.

#charity #charityfundraising

[goDonate @godonate_int]

1 week to go!
Join us next Thursday morning for our webinar to hear how AI can help support your #onlinefundraising .
Register here: https://t.co/5umCTamNqg

#charity #charitysupport #onlinedonations

[goDonate @godonate_int]

We're delighted to be exhibiting at @CIOFtweets Fundraising Convention this year! Find us at stand 24 of the exhibition hall and come and have a chat about your online donations strategy!
https://t.co/rJysUpjej0

#CIOFFC #charity #fundraising #onlinefundraising

[goDonate @godonate_int]

Acknowledging #WorldParkinsonsDay today, we are proud to support @ParkinsonsUK, providing their #onlinedonations platform to help maximise income for the amazing work they do!

#ParkinsonsAwarenessMonth

[WPNC @WPNCAgency]

Delighted to see the latest digital development for @salvationarmyuk from the WPNC team in the shape of the new InMem Tribute platform. This development is yet another way we’re helping to support the charity, one of our longest standing clients, across direct and direct channels

[goDonate @godonate_int]

We’re delighted to have recently worked with @EmilyCasson and the team @salvationarmyuk to launch their new in-mem offering. Enabling supporters to set up pages in memory of a loved one, whilst also raising money for the charity's great work.
https://t.co/q3jvBRlSjK

#charity

[goDonate @godonate_int]

We’re delighted to have recently worked with @EmilyCasson and the team @salvationarmyuk to launch their new in-mem offering. Enabling supporters to set up pages in memory of a loved one, whilst also raising money for the charity's great work.
https://t.co/q3jvBRlSjK

#charity

[WPNC @WPNCAgency]

Yesterday was spent at a fascinating data conference @DMA_UK 23. Really interesting day of inspiring sessions covering the near future of data central to our industry and the not-so-distant futuristic worlds also reliant on Data.

A great day - thanks to all involved!

[Elaine Havercroft @Hedgehog1307]

I've just donated with goDonate from WPNC. #godonate via @WPNCAgency

[WPNC @WPNCAgency]

This week we’re delighted to launch our new campaign for @hoburneholidays promoting the fun and joy of owning your own holiday home in some of the most beautiful locations in the UK. The campaign launches with our latest TV ad on @ITV @Channel4, supported by press and digital

[Charlie McKelvey @DM_editor]

Digital wallets account for 40% of charity donations @WPNCAgency https://t.co/HZFj4nHkyV

[Charity Digital @CharityDigiOrg]

Also up next: Generative AI for Charities – looking beyond the hype​ 🤖

🎤Featuring Phil Dearson, Digital Director at @WPNCAgency

#BeMoreDigital #AI

[goDonate @godonate_int]

Get your copy of our online donations insights report! Find out the latest trends and insights from 2022 and see how the data can influence your #onlinefundraising strategy.
Get it here: https://t.co/7kFaVbiU0c

#charity #charitysector #charitysupport #onlinedonations

[goDonate @godonate_int]

Increase the gap
On your donation form, have a greater gap between your middle & higher pre-filled amount than the lower to middle.
The gap size can influence the donor's decision towards the middle or higher amounts!
#charity #charitysupport #onlinedonations #onlinefundraising

[WPNC @WPNCAgency]

WPNC is very proud to help @mariecurieuk launch a new strategy to persuade donors to ‘Sponsor A Nurse’ via a new regular giving product and launch campaign.

WPNC is very proud to help Marie Curie UK launch a new strategy pushing people to the new regular giving product.

[goDonate @godonate_int]

Providing comment on our latest Online Donations Insights Report, join MD, Vicky Reeves on 15th Feb at 09:30 for report & sector insight to help drive your online donations strategy
Register here:
https://t.co/z8OtTeG67y

#charity #charitysupport #charitysector #onlinefundraising

[goDonate @godonate_int]

Three is the magic number!
When offering multiple choice donation amounts on your web donations form, 3 is the preferred number of options.
Remember to still offer an ‘own’ amount option to avoid discouraging supporters from donating at all.

#charity #charitysupport #onlineforms

[goDonate @godonate_int]

With the expectation that by the end of 2023 most browsers will fully block third-party cookies, now is the time for #charities using Facebook Pixels to look at using Meta Conversions API.
Find out more: https://t.co/ju0RtfYPmo

#charitysupport #data

[goDonate @godonate_int]

Less fields the better!
Keep your donation form as short & simple as possible.
Only ask for data that you know you will use & keep it to 1pg. A dynamic form can help as it auto-removes questions based on previous answers.

#charity #onlineforms #charitysupport #onlinefundraising

[goDonate @godonate_int]

Engagement based giving

Engage, connect and convert.
Do not expect supporters to donate straight away. Your supporter journey needs numerous touch-points across your various media channels to guide them towards the donations funnel.

#charitysupport #onlinefundraising #charity

[WPNC @WPNCAgency]

We’re so proud of this new approach we’ve developed to boost @VSOIreland Christmas Campaign. Launched across social channels to raise awareness of the impact climate change has had across the world and in particular the devastating impact it is having in Kenya right now.