How to Build Hype for a New Product Launch - Your company is ready to launch a new product. This is an exciting time for you and everyone else involved. Depending on your industry and brand, youโve spent months or potentially even years developing thi... https://t.co/sXwbcc1wgZ
Creativity, Disruption, and the Expression Economy: Ron Tite on Marketing Smarts [Podcast] - Ron Tite, speaker, author, and owner of content marketing agency Church + State, says creativity is the key to marketing, likens business disruption to a poli... https://t.co/yajMVwoMTz
How Marketers Can Be Effective Business Storytellers (And Why They Should Be) - Storytelling is key to successful marketing and advertising, but how can you make your audience really feel the story and be captivated enough to hear more? Read the full ... https://t.co/nh9yvlTqld
How to Increase Sales by Implementing a Customer Loyalty Program - If your sales are starting to plateau or decline, youโve got to come up with a new strategy to get a cash injection into the business. Even if your company is doing OK right now, you h... https://t.co/zetXDxUZNO
Are You an Empowered Marketer? Here's How You Can Be. - Marketers have a lot to do these days. The right processes and tools can save you time, improve your marketing, and give you the information you need to be more creative and effective. Read the f... https://t.co/FqREn7lR5e
How to Segment Your Target Audience with Generational Marketing - Itโs no secret that people from different generations have different values, mindsets, and behaviors. As a business, youโve to use this concept to your advantage. All too often I see co... https://t.co/biFWKlKXuX
How B2B Marketers Are Embracing Brand as the Top Driver of Growth - What are B2B marketers' priorities for growth? Branding, followed by innovation and customer satisfaction. The good news? Budgets and optimism are up. The bad news? Challenges still e... https://t.co/FY1iEdwfoa
Create Your Business's First Mobile App in Eight Steps [Infographic] - When you're creating a mobile app, it's helpful to know whether your idea is useful to consumers, what to ask development partners, how to get set up in the app store, and more. To... https://t.co/dU3BbBJ37R
How to Optimize Your Mobile Website for Google Searches - Itโs no secret weโre living in a mobile world. Iโm hoping that by now, most of you have recognized this and adapted accordingly. While having a mobile-friendly website is a great start, itโs no... https://t.co/J6ubDrGdXS
Everything You Wanted to Know About Predictive Analytics (But Were Afraid to Ask): Christopher Penn on Marketing Smarts [Podcast] - Chris Penn, co-founder of Brain+Trust Insights and author of Leading Innovation: Build a Scalable, Innovative Organizat... https://t.co/CicGdMqgEX
Are You Guilty of Stealing Images? How to Avoid Breaking Copyright Law [Infographic] - Finding images online can be so easy—but using those images for marketing can also be quite illegal. Check out the infographic to see how to source your i... https://t.co/tIp9FQ9Bqk
How to Use Micro Influencers to Increase Your Product Credibility - Not every business is a household name. If youโre a small or medium-sized company, itโs not always easy to promote yourself and compete with the big brands. Your products might be gre... https://t.co/i92HUiMF28
Five Reasons B2B Marketers Who Don't 'Do Video' Are Getting Left Behind - Think videos are just for B2C? Think again. They can be a powerful tactic in the B2B sales journey as well. Here's how to use video effectively in your B2B marketing. Read the f... https://t.co/HfqrX55ias
The Top 10 Tactics for Marketing Your Company on a Budget - Not everyone has unlimited funds for a marketing budget. Even those of you with a high bank balance shouldnโt dump every dollar into marketing without a plan. I understand how much you want t... https://t.co/7HUnEEovFB
Social Selling: Three Reasons It's Good for Business and Four Steps to Get You Started - Social media isn't just for collecting likes and follows: It can help you increase sales—when it's used right. Read the full article at MarketingProfs https://t.co/xotUt4iksA
23 Ideas for Marketers Wondering What to Post on Instagram [Infographic] - In an Instagram rut? Check out these creative ideas to give your posts new life and boost Instagram engagement. Read the full article at MarketingProfs https://t.co/pzaxhMcYki
How to Use YouTube Live to Grow Your Business - How active is your company when it comes to social media marketing? Itโs great if you have a Facebook profile, Twitter account, and Instagram page, but if you donโt have a presence on YouTube, youโre mis... https://t.co/hHnJZVZowa
Five Keys to High-Performing Marketing Organizations: Salesforce's Mathew Sweezey on Marketing Smarts [Podcast] - Mathew Sweezey, principal of marketing insights for Salesforce, shares insights into the differences between high-performing marketing or... https://t.co/AMXcNm0MAJ
10 Tips for Video Marketing Success [Infographic] - Make sure you get the most out of your video investment with these 10 ideas to help create and distribute your marketing videos. Read the full article at MarketingProfs https://t.co/3gYcg7TKHj
How to Create an About Us Page That Generates Leads - You need to put lots of thought and effort into every page of your website. But your About Us page is arguably the most important. Why? Anyone who is reading your About Us page is interested in lea... https://t.co/N3noNisQkT