Business

Get better at X. Get better at business.

[Business @XBusiness]

Just unveiled at @advertisingweek New York 🚀

Introducing X Lift, our new AI-powered ads product bringing together our three core pillars of speed, scale and intelligence. Simplify campaign setup by setting your destination and goal and watch your business grow.

[Business @XBusiness]

@solana @fomo The timeline is ready to trade 🔥

[Business @XBusiness]

@fomo @solana No more fomo. Just fomo 🤝

[Business @XBusiness]

Mike Zaneis joins X's Head of Safety @michaelo in conversation at Brand & AI Safety Summit.

"We are moving forward. The defensibility work is the future. We need to explain why we made the decision."

[Business @XBusiness]

X's Head of Safety @michaelo on what it means to "Show Your Work" and setting industry standards:

"Safety shouldn���t be something platforms ask you to trust. It should be something you can verify."

[Business @XBusiness]

"Showing your work doesn’t just give people an answer. It gives them the confidence to understand how you got there. An answer on its own asks for trust. Showing the work lets you check it."

X's Head of Safety @michaelo takes the stage at Brand & AI Safety Summit

[Business @XBusiness]

Looking forward to our conversation on safety, accountability and the systems that power them tomorrow at the Brand & AI Safety Summit!

[Safety @Safety]

Head of Safety @michaelo will be at the Brand & AI Safety Summit next week speaking on why open-source recommender systems and controls people can see matter for safety and accountability.

[Business @XBusiness]

MNF had it all 🏈 Get your brand in the game!

From Chicago’s statement win over the defending Super Bowl champions to Jeffrey Simmons' Bears debut, the night drove 76.9K posts, 49.4M impressions and 4.8M video views on X.

[Business @XBusiness]

Building campaigns on X just got simpler. Join our live Ads Manager 101 webinar and learn how to set up smarter campaigns from start to finish.

The School of Grok is in session, register now👇

[Business @XBusiness]

The #WorldSeries was brewed different 💥

Milwaukee made history and the conversation on X surged to 102.5K posts in a single hour, 7x the previous hour and more than double any other hour of the series.

[Business @XBusiness]

https://t.co/9322VnZ21R

[Business @XBusiness]

Sports and culture collide in real time on X 🏈🎧

When Jay-Z’s Super Bowl LXI Halftime Show announcement dropped during MNF, the hour drove 56.7K posts, 47.6M impressions, 4.5M video views and 565.9K engagements as football and music fans flooded the timeline.

[Business @XBusiness]

Holiday shoppers on X are building their wish lists and getting ready to spend. Brands that capture their attention now are set up for success!

Sign up for our live webinar and prepare your campaigns for the biggest shopping week of the year 👇

[Business @XBusiness]

https://t.co/UUy2CUdmf8

[Interactive Brokers @IBKR]

Turn trending Cashtags into trading opportunities. Tap a stock or crypto ticker on X, select Interactive Brokers, and go directly to our platform to trade. Open a qualifying account and receive $100.* https://t.co/4Tg3UEXrSH @Xbusiness

[Business @XBusiness]

The #WorldSeries hits different on X 💥

Through Game 2, engagement per post is 39% higher than last year. Now is the time for brands to join the moment and connect with engaged fans before baseball’s biggest stage comes to a close.

[Monique Pintarelli @Monique_X]

Welcome, @petersellis! Excited to partner with you as we accelerate the next chapter of X for our users, advertisers, and creators.

[Business @XBusiness]

Three Sunday wins. One hour on X. 🏈

By 4 PM ET, the Bears', Browns' and Steelers' victories drove 137.7K posts, 80.9M impressions and 1.2M engagements as fans turned wins into real-time conversation.

[Business @XBusiness]

NBA Opening Night came in hot 🔥

Fans showed up in a big way, driving +28% more posts vs. last year’s opener. Follow the games and the conversation in real time in NBA Gametime on X.
https://t.co/yfrAy3j33H

[Interactive Brokers @IBKR]

When you see a trending stock or crypto ticker- written with a dollar sign- tap it, select Interactive Brokers, and go directly to our platform to trade. Open a qualifying account using a Cashtag to get $100.* https://t.co/W7CCz5JPvC @Xbusiness

[Business @XBusiness]

https://t.co/E5GyDYIpzW