Your expertise, frameworks, or templates are an asset that you haven't packaged yet.
DM me the word ASSETS and let's map out your gameplan for profitable IP.
Tiffany now generates income from templates she built years ago for a job that underpaid her.
Your knowledge does not expire but every month you wait, someone else is charging for what you are giving away or sitting on.
After the first $3,200 month, we added a licensing tier for consultants who wanted access to her templates for their own clients.
$497 for a single-user license.
$1,200 for agency rights.
She closed 4 agency licenses in the first 60 days.
Her 1st sale didn't change her life financially but it sparked a new confidence.
Soon she had customers, testimonials, and proof that her knowledge had value outside her employer's walls.
I reviewed content she already had and re-packaged an existing guide into a template library.
We used a resell rights strategy in which she could sell the library directly AND license it to other consultants to sell under their own brands.
The biggest struggle was the story she kept telling herself:
- "Nobody would pay me what I feel I'm worth."
- "I need a bigger audience first."
She was invisible to the people who would hire her, which we addressed during our Intellectual Property Laser Coaching sessions.
Tiffany was a senior employee w/ years of experience, dozens of templates, and proven processes sitting in folders on her laptop.
She got passed over for a promotion she felt she had earned, which was the breaking point.
Here is what happened next. ⬇️
If you’re doing reply guy alone, you might be wasting your time.
The essence of doing reply guy is to attract attention.
When you finally get that attention and someone opens your profile, what do they see?
If your profile isn’t optimized, people are going to view it and still not follow you.
Even worse? If you have no valuable content. People mostly follow for content or how you help them.
If you haven’t fixed the middle two, stop wasting your time doing reply guy and go fix them first.
If you need my help, hit the subscribe button.
@lawrencekingyo I think the hardest part is knowing when to keep pushing and when to admit something isn't working. Anyone can be stubborn. Being able to change your approach without giving up on the bigger goal is a different skill.
You have to be relentless
Its going to take 3x longer than you planned, people will laugh at it, people will laugh at you, you will doubt yourself, competitors will try and stop you, the gov will try steal half of it
You have to have unwavering self belief in this game
Hiring Tony Robbins today costs 1 million dollars for just one day.
This is a 21-minute tape recorded in his own home more than 30 years ago.
There, he explains exactly how to get anyone to say yes.
The same material for which they now charge a fortune... completely free.
It's a rare, unfiltered recording from the time when he still didn't charge millionaires just for being in the same room.
When someone says no, they give two excuses:
“I don’t have time” or “I don’t have money”
Neither is true.
The real reason is that they still don’t believe it’s worth it.
It’s not a money problem. It’s a state problem.
Tony teaches something he calls “attack and confess”
Instead of arguing the objection, you confess your own:
“I had the chance to go six months ago and I didn’t until two months ago.
I can’t even imagine the time I wasted”
The room goes silent. No one argues.
Then he gets the person on the “yes train”
Each little yes adds to the next.
Until saying no at the end feels harder than saying yes.
When it’s time to sign, the person has already said yes five times without realizing it.
Just 21 minutes.
There you learn the two only moves that people pay 1 million a day for:
how to read anyone’s state… and how to shift it.
Most people spend years guessing in sales.
He wrote it on a flipchart in his living room in less than half an hour.
A seat in that room cost $125 dollars.
Today it costs $1 million dollars a day to sit in front of him.
The tape is free right now.
And the answer is in this video.
At the end of the day your only true moat is how comfortable you're able to make others feel in real life. Call it being good with people or having emotional intelligence but it's perpetually the only thing that can never be taken away from you and is forever in your control
Life happens and you lose the money and the status and the whatever else you full ported your identity into. Regardless of the adversity you face along the journey you'll always get back on your feet as long as you're able to communicate like an actual human
Striking up random conversations with whoever and whenever because it's a completely normal thing to do. Getting out of your head enough to actually listen to and retain and validate what they say. Not having any agenda and fully going with the flow of their trains of thought so they feel valued and important
Sure there's levels to it and you can be funnier or wittier or improve the way you riff etc but at a baseline just being chill and refreshing is simply enough to guarantee you'll never fail. For most it's just remembering who you were before all the junk you picked up over the decades
People naturally want to reciprocate authentic energy when they feel it. Plant seeds of that energy into the vicinity of anyone you come in contact with and there's just no way it doesn't eventually come back to you in the form of abundant opportunity
Getting put onto exciting new career paths, introductions you never expected, even just gifts and favors because it makes them feel good to make you feel good and vice versa. All traced back to your willingness to engage and ability to connect. This is where the confidence in yourself comes from. Have a voice and have a soul. You always make it
you need hobbies that keep you busy. hobbies that keep you active & healthy. hobbies that keep you off social media & heavily involved in your day to day routines. hobbies that keep you in love w the life you’ve been deeply blessed w
you have to be a bit sick in the head to win at this life. genuinely. something has to be a little wrong with you.
you have to willingly walk into situations that could humiliate you,
put yourself in rooms where you have no idea what you’re doing,
ask for the thing you are almost certain they will say no to,
take the shot that could make you look like an idiot,
get punched in the face by life and keep fighting,
get humbled,
get your ego chewed to pieces.
then go home, sleep, wake up the next morning and still want it. that is a strange person. that is the person I trust. that is the person who makes it.